Square Appointments Review 2025: Pricing, Features, Pros & Cons, Ratings & More

Square Appointments scheduling software combines appointment management with payment processing and customer data in one cloud-based platform. Designed for service businesses, it enables setting staff availability, creating booking slots, and managing appointments efficiently. Clients can schedule online using a customizable booking site that integrates with existing websites or social channels, reducing manual work and lowering no-show rates through automated email and text reminders.

How does Square Appointments work in terms of payment? It integrates seamlessly with Square’s payment system, allowing businesses to accept various payment types when booking or during appointments. Features like deposits, prepayments, and cancellation fees help maintain predictable revenue streams. The built-in customer relationship management system stores profiles, appointment histories, and contact details, facilitating personalized service and targeted marketing efforts.

The software supports multiple staff calendars, letting clients choose specific providers and enabling managers to control permissions and monitor appointment activity. Reporting tools offer insights into trends, revenue, and staff productivity via the Square Dashboard, helping businesses optimize their operations. Mobile apps for iOS and Android provide on-the-go access to schedules, push notifications, and quick customer info retrieval, enhancing flexibility for service teams.

Integration with other Square products streamlines payment, inventory, and POS management into a unified ecosystem, simplifying accounting and financial tracking. Security is a priority, with compliance to PCI DSS standards and use of encryption to safeguard sensitive customer and business data. Businesses looking for efficient appointment management coupled with secure payment processing will find this solution comprehensive.

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Free Plan

• $0 per month for a single user
• Includes online booking, calendar management, and unlimited appointments
• Basic client management and payment processing

Multiple Staff Plan

• $50 per month for 2 to 5 staff members
• All Free Plan features
• Additional staff calendar management and booking features

Large Team Plan

• $90 per month for 6 to 10 staff members
• Includes all features of the Multiple Staff Plan
• Advanced reporting and team management tools

Square Appointments offers a free trial, allowing users to explore the platform before committing to a paid plan.

• Combines appointment booking and payment processing in one platform
• Automated email and SMS reminders to reduce no-shows
• Syncs calendars across devices for efficient schedule management
• Supports multiple staff calendars to avoid booking conflicts
• Customizable online booking website available 24/7

• Limited options to customize appointment booking pages, restricting brand personalization.
• Lack of advanced analytics in reporting tools, limiting detailed business insights.
• No multi-location management, complicating appointment coordination for multiple sites.
• Basic inventory management not well integrated with scheduling features.
• Recurring appointment scheduling lacks flexibility for complex patterns.
• Absence of native support for group appointments or class bookings.

Square Appointments offers a comprehensive suite of tools designed to streamline scheduling and client management. Its robust platform supports both business operations and client interactions with a variety of customizable and automated features.

• Online Booking: Clients can book appointments anytime through a personalized online site, reducing manual scheduling effort.
• Automated Reminders: Email and SMS reminders are sent automatically to decrease no-shows and boost attendance.
• Calendar Management: A unified calendar displays appointments, staff availability, and schedules in real time for efficient coordination.
• Client Management: Stores detailed customer profiles including appointment history and notes for easy reference.
• Mobile App Access: iOS and Android apps let staff manage bookings and client info on the move.
• Integrated Payments: Built-in payment processing enables seamless online or in-person transactions.
• Staff Scheduling: Assign appointments to specific team members and control their schedules and permissions.
• Service Management: Customize services by setting durations, prices, and buffer times between appointments.
• Deposit Collection: Secure bookings with upfront deposits or full payments to reduce cancellations.
• Group and Recurring Appointments: Supports simultaneous bookings for multiple clients and repeat appointments for loyalty.
• Cancellation and Rescheduling: Clients can modify appointments via the booking page with notifications sent to all parties.
• Multi-location Support: Manage appointments, staff, and inventory separately across various locations under one account.
• Customizable Booking Site: Brand the online booking page with logos and colors to maintain a consistent customer experience.
• Integration with Google Calendar: Sync appointments with Google Calendar to avoid conflicts and consolidate schedules.
• Reporting and Analytics: Access detailed data on appointments, revenue, client retention, and staff performance.
• Waitlist Management: Add clients to waitlists for fully booked slots to fill cancellations quickly.
• Client Self-Service Portal: Allows customers to manage appointments and update information independently.
• Automated Follow-ups: Sends post-appointment messages to encourage reviews or future bookings.
• Tax and Tip Settings: Configure taxes and tipping options during payment processing to fit business needs.
• Time Zone Management: Automatically adjusts appointments for differing client and staff time zones.
• Resource Management: Allocate rooms, equipment, or other resources to appointments to prevent double bookings.
• Discounts and Promotions: Apply discounts, gift cards, and promo codes during checkout.
• Client Feedback Collection: Automate post-appointment surveys to gather customer insights.
• Accessibility Features: Booking site complies with accessibility standards and works across devices.
• API and Third-Party Integrations: Offers API access and connects with marketing, accounting, and CRM tools.
• Security and Data Privacy: Uses encryption and secure practices to protect sensitive information.
• Multi-language Support: Booking pages support multiple languages for diverse clientele.
• Custom Notifications: Customize notification content and timing for clients and staff.
• Offline Mode: Mobile app can manage appointments without internet, syncing changes later.
• Inventory Management Integration: Sync sales of products alongside services with Square’s inventory system.

Square Appointments offers a robust suite of features designed to simplify scheduling and payment processes for service-based businesses. The following overview highlights key benefits that showcase how this platform supports operational efficiency, client management, and financial security, providing valuable insights for prospective users.

• Unified Scheduling and Payment Processing: Square Appointments merges appointment booking with payment acceptance in one seamless platform, reducing administrative hassle and saving time. This integration ensures transactions and schedules stay coordinated without juggling multiple systems.
• 24/7 Online Booking Portal: Clients gain the convenience of viewing availability and booking appointments at any time via a customizable website, which helps increase bookings and cuts down on missed appointments.
• Automated Client Reminders: The system sends timely email and SMS notifications to customers before their appointments, effectively lowering cancellation rates and boosting attendance reliability.
• Multi-Staff Management: Businesses with several practitioners benefit from tools that manage multiple calendars, assign permissions, and track commissions, ideal for salons, spas, or medical offices with complex scheduling needs.
• Mobile Accessibility: The mobile app empowers users to handle bookings, take payments, and communicate with clients on the move, enhancing flexibility for business owners and staff alike.
• Comprehensive Customer Profiles: Square stores detailed client data including contact information, appointment history, and notes, enabling personalized service and stronger client relationships.
• Flexible and Secure Payment Options: The platform supports credit cards, Apple Pay, Google Pay, and integrates with Square’s POS system, offering convenience and ensuring secure transactions compliant with industry standards.
• Customizable Booking Controls: Users can implement rules like minimum notice times, buffers between appointments, and cancellation policies, giving businesses control over scheduling to optimize workflow.
• Support for Group and Recurring Sessions: The ability to schedule group appointments and recurring bookings caters to professionals like fitness instructors and therapists who require flexible session management.
• Insightful Reporting and Marketing Tools: Detailed analytics on sales and customer trends help drive informed decisions, while features such as client reviews and email campaigns support business growth and customer engagement.
• Accessible Pricing for Solo Professionals: With a free plan available for individual users, Square Appointments makes essential scheduling and payment features accessible to startups and small operations, offering a competitive edge in affordability.

When managing a service business, I find that the square appointments online booking system offers a streamlined way to handle scheduling, payments, and client communication all within one platform. Its tight integration with Square’s payment and point-of-sale tools means I don’t have to juggle multiple apps, which saves time and reduces errors.

The interface is straightforward, making it easy for both my staff and clients to adapt quickly. I appreciate the calendar’s flexibility to adjust appointment lengths and add buffer times, which is crucial when dealing with various service durations. Plus, automated reminders help minimize no-shows, directly benefiting my revenue without extra effort.

One limitation I’ve noticed is that for businesses with very complex scheduling needs or those requiring deep customization, this system might feel a bit basic. The pricing can also add up as you add more staff accounts or features, so it’s something to keep in mind if you expect to scale rapidly.

The mobile app is a definite plus for me, enabling scheduling and communication on the go—important when I’m not always at a fixed location. Security-wise, knowing the platform complies with payment security standards gives me peace of mind when handling sensitive client information.

Because the software suits a variety of service industries, from salons to consulting, it offers versatility that can accommodate multiple staff calendars under one account. If you’re exploring solutions and want to see a broader list of complaint management software, that might be worth checking out to compare how scheduling features align with your business needs.

Overall, the square appointments pricing and features are designed to support small to medium-sized businesses effectively, balancing ease of use with essential scheduling tools. This makes it a solid option if you want an integrated system without overwhelming complexity.

• Salons and Spas: Square Appointments offers an integrated booking system allowing clients to schedule services anytime online or via mobile devices. Calendar synchronization and automated reminders reduce no-shows, crucial for maximizing valuable time slots. Combined payment processing simplifies checkout for stylists and therapists, making it a reliable choice for small business appointment scheduling software.
• Health and Wellness Practitioners: Chiropractors, massage therapists, and acupuncturists benefit from seamless booking management alongside client records. HIPAA-compliant features and customizable intake forms ensure sensitive data is protected, letting practitioners focus more on patient care than administrative tasks.
• Fitness Trainers and Personal Coaches: For those offering one-on-one sessions or group classes, Square Appointments streamlines schedule organization, upfront payment acceptance, and recurring appointment handling. This minimizes manual coordination and boosts client retention through easy rescheduling.
• Medical and Dental Clinics: Smaller healthcare providers use the platform to manage patient visits and payments efficiently. Automated appointment confirmations and reminders improve attendance, while integrated payment tools eliminate the need for separate billing systems.
• Educational and Tutoring Services: Tutors, music teachers, and language coaches rely on the software for session scheduling with students and parents. The system’s ability to manage deposits or prepayments fosters client commitment and reduces cancellations, enhancing service reliability.
• Home Service Providers: Mobile beauty professionals such as hairdressers and makeup artists appreciate the mobility and ease of booking on the go. The mobile-friendly interface supports dynamic scheduling and immediate payment processing after service completion.
• Consultants and Freelancers: Marketing experts, legal advisors, and financial planners automate client meeting scheduling, cutting down on time-consuming emails. Integrated payment collection supports smoother cash flow and better client service.
• Event Planners and Photographers: These professionals organize consultations, shoots, and planning sessions with ease, managing deposits or full payments upfront. The reduction in administrative friction allows focus on delivering creative services.
• Veterinary Clinics and Pet Groomers: Managing multiple pets and owners is simplified through reminder systems that ensure appointments are kept. Payment integration streamlines billing, enhancing daily operational efficiency.

Across these diverse industries, Square Appointments stands out as one of the best booking system for service businesses by offering streamlined scheduling, automated no-show reduction, integrated payments, and an intuitive interface that benefits both staff and customers. For those evaluating options, exploring what is the best collaboration software could provide additional insights into tools that complement appointment scheduling and enhance overall business productivity.