Freshsales Review 2025: Pricing, Features, Pros & Cons, Ratings & More

Imed Bouchrika, Phd

by Imed Bouchrika, Phd

Co-Founder and Chief Data Scientist

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Freshsales: Top CRM Software

4.35 / 5

Top 3 Freshsales Alternatives

Featured CRM Software Alternatives for Freshsales

HubSpot CRM
HubSpot CRM
5 / 5
Pricing

$9 to $150/user/month

Free Plan

Yes, up to 2 users

Key Features

E-signature software, call transcription, conversation routing

Editor's Take

HubSpot CRM is a powerful customer relationship management platform designed to help businesses manage their sales, marketing, and customer service efforts in one centralized place. Its user-friendly interface allows teams to track leads, monitor customer interactions, and automate sales pipelines. With built-in tools for email marketing, contact management, and analytics, HubSpot CRM provides deep insights into customer behavior and sales performance. The platform also supports seamless collaboration between marketing and sales teams through real-time updates and integrations with tools like Gmail, Outlook, and Slack. Additionally, its automation features help reduce manual tasks, enabling teams to focus on building relationships and closing deals. HubSpot CRM is scalable, making it ideal for businesses of all sizes, from startups to large enterprises.

Expert Score

In evaluating SaaS software, a comprehensive and structured methodology ensures a fair and accurate comparison across key metrics. This approach focuses on the most critical aspects that affect user experience, functionality, and business value. The following metrics—general features, cost, customer service, integrations, and mobile support—are evaluated to provide a holistic view of each software solution’s strengths and weaknesses. These metrics are selected based on their direct impact on software usability, scalability, and long-term effectiveness for businesses.

1. General Features - scoring weight 40%
This metric evaluates the core functionalities and tools the software offers. It involves assessing the comprehensiveness of the features, their relevance to the target users, and the ease of use. This is important because robust and well-designed features determine the software's overall utility and efficiency in solving user problems.

2. Cost - scoring weight 15%  
Cost analysis focuses on pricing models, value for money, and scalability. It's crucial to evaluate whether the software’s features justify its price, considering different plans for small and large organizations. This is vital for businesses to ensure they invest in cost-effective solutions that fit their budget.

3. Customer Service - scoring weight 15%  
This evaluates the responsiveness, quality, and availability of customer support, including channels like chat, email, or phone. Good customer service is essential for troubleshooting and ensuring smooth software usage, which reduces downtime and frustration for users.

4. Integrations - scoring weight 15%  
This examines how well the software integrates with third-party tools (e.g., CRM, payment systems, collaboration apps). Seamless integrations are key for creating a unified workflow and enhancing productivity by connecting multiple systems, which is crucial for operational efficiency.

5. Mobile Support - scoring weight 15%  
Mobile support assesses the software’s functionality and performance on mobile devices, including apps and mobile web versions. With increasing remote work and on-the-go usage, strong mobile support is critical to ensure users can access and utilize the software effectively, regardless of location.

NetSuite CRM
NetSuite CRM
5 / 5
Pricing

Custom

Free Plan

No

Key Features

Sales automation, customer service, marketing

Editor's Take

NetSuite CRM is a comprehensive customer relationship management solution designed to support businesses in managing their entire customer lifecycle. It offers a full suite of tools for sales automation, customer service, marketing, and partner management, helping teams improve efficiency and build stronger customer relationships. With real-time visibility into customer interactions, NetSuite CRM enables businesses to track leads, manage opportunities, and forecast sales accurately. Its built-in analytics and reporting features provide deep insights into sales performance and customer behavior. NetSuite CRM integrates seamlessly with NetSuite’s enterprise resource planning (ERP) system, offering a unified platform for managing business operations. This scalability and flexibility make it ideal for growing businesses and enterprises seeking an all-in-one solution for customer relationship management.

Expert Score

In evaluating SaaS software, a comprehensive and structured methodology ensures a fair and accurate comparison across key metrics. This approach focuses on the most critical aspects that affect user experience, functionality, and business value. The following metrics—general features, cost, customer service, integrations, and mobile support—are evaluated to provide a holistic view of each software solution’s strengths and weaknesses. These metrics are selected based on their direct impact on software usability, scalability, and long-term effectiveness for businesses.

1. General Features - scoring weight 40%
This metric evaluates the core functionalities and tools the software offers. It involves assessing the comprehensiveness of the features, their relevance to the target users, and the ease of use. This is important because robust and well-designed features determine the software's overall utility and efficiency in solving user problems.

2. Cost - scoring weight 15%  
Cost analysis focuses on pricing models, value for money, and scalability. It's crucial to evaluate whether the software’s features justify its price, considering different plans for small and large organizations. This is vital for businesses to ensure they invest in cost-effective solutions that fit their budget.

3. Customer Service - scoring weight 15%  
This evaluates the responsiveness, quality, and availability of customer support, including channels like chat, email, or phone. Good customer service is essential for troubleshooting and ensuring smooth software usage, which reduces downtime and frustration for users.

4. Integrations - scoring weight 15%  
This examines how well the software integrates with third-party tools (e.g., CRM, payment systems, collaboration apps). Seamless integrations are key for creating a unified workflow and enhancing productivity by connecting multiple systems, which is crucial for operational efficiency.

5. Mobile Support - scoring weight 15%  
Mobile support assesses the software’s functionality and performance on mobile devices, including apps and mobile web versions. With increasing remote work and on-the-go usage, strong mobile support is critical to ensure users can access and utilize the software effectively, regardless of location.

CRM Creatio
CRM Creatio
5 / 5
Pricing

$25 per user per month

Free Trial

14 days

Key Features

marketing automation, sales automation, no code customization

Editor's Take

CRM Creatio is a comprehensive customer relationship management (CRM) solution designed to streamline and enhance business processes across sales, marketing, and customer service functions. Known for its low-code platform, Creatio allows businesses to customize and automate workflows without requiring extensive technical expertise. This adaptability makes it particularly appealing to organizations seeking to align the software with their specific needs.

The platform's marketing module provides tools for multi-channel campaign management, lead generation, and personalized customer engagement. Its sales module offers functionality for pipeline management, opportunity tracking, and analytics to help teams close deals more efficiently. Additionally, the customer service module supports case management, service level agreement (SLA) monitoring, and omnichannel communication, enabling businesses to provide exceptional customer support.

Creatio stands out with its intuitive interface, robust analytics, and AI-powered tools that provide actionable insights. The low-code development tools allow non-technical users to create applications and automate processes, reducing the dependency on IT teams. Integration capabilities with other software platforms and APIs enhance its utility, making it a versatile choice for businesses of all sizes.

Overall, CRM Creatio is a powerful solution that combines user-friendly design with advanced customization and automation features. Its adaptability and low-code foundation position it as a strong contender for organizations looking to optimize customer relationship management processes while maintaining flexibility for growth and innovation.

Expert Score

In evaluating SaaS software, a comprehensive and structured methodology ensures a fair and accurate comparison across key metrics. This approach focuses on the most critical aspects that affect user experience, functionality, and business value. The following metrics—general features, cost, customer service, integrations, and mobile support—are evaluated to provide a holistic view of each software solution’s strengths and weaknesses. These metrics are selected based on their direct impact on software usability, scalability, and long-term effectiveness for businesses.

1. General Features - scoring weight 40%
This metric evaluates the core functionalities and tools the software offers. It involves assessing the comprehensiveness of the features, their relevance to the target users, and the ease of use. This is important because robust and well-designed features determine the software's overall utility and efficiency in solving user problems.

2. Cost - scoring weight 15%  
Cost analysis focuses on pricing models, value for money, and scalability. It's crucial to evaluate whether the software’s features justify its price, considering different plans for small and large organizations. This is vital for businesses to ensure they invest in cost-effective solutions that fit their budget.

3. Customer Service - scoring weight 15%  
This evaluates the responsiveness, quality, and availability of customer support, including channels like chat, email, or phone. Good customer service is essential for troubleshooting and ensuring smooth software usage, which reduces downtime and frustration for users.

4. Integrations - scoring weight 15%  
This examines how well the software integrates with third-party tools (e.g., CRM, payment systems, collaboration apps). Seamless integrations are key for creating a unified workflow and enhancing productivity by connecting multiple systems, which is crucial for operational efficiency.

5. Mobile Support - scoring weight 15%  
Mobile support assesses the software’s functionality and performance on mobile devices, including apps and mobile web versions. With increasing remote work and on-the-go usage, strong mobile support is critical to ensure users can access and utilize the software effectively, regardless of location.


What is Freshsales?

Freshsales is a CRM automation platform that enables sales teams to close deals faster and grow revenue by selling smarter. It boosts sales and productivity by instantly identifying high-intent leads and using intelligent sales insights in optimizing sales strategy. The AI-powered workflow of Freshsales creates behavior-based sales sequences that maximize efficiency and equip sales teams with a deeper understanding of the customer journey.

This fully-featured CRM platform provides sales teams with a 360-degree view of the customer while at the same time engaging them through their preferred channels. With Freshsales, repetitive as well as complex tasks are automated which results in improved productivity. In the following sections of this Freshsales review, we take a deep dive into the latest tools that make this software solution the ideal platform for optimizing your sales processes. We will also determine whether Freshsales would qualify as the best customer service software.

What's new in Freshsales?

Freddy AI for sales is one of the new features recently introduced to the CRM app, a development that should be noted in this Freshsales review. With this feature, users can create fresh versions of content by using the rephrase text tool. Expanded copy for preexisting content is produced using the Freddy AI-powered expand text tool. Customers can select the tone that they like, and Freddy will add more details to the text. The tone enhance function of Freddy AI helps improve existing content. Freddy will rewrite the text in the desired tone after the user selects their chosen tone.

Another new feature is the file edit history tool which allows sales teams to select fields in the CRM to track and show the field history beneath the details page. By using the field edit history feature, administrators and sales managers can monitor any changes related to contacts and accounts in the CRM. For a maximum of six months, the platform is able to track and preserve field data and modifications.

The email compose window enhancements now give sales teams the flexibility to send emails using the web app from one region to recipients in other regions by scheduling them in advance. This ensures that the email reaches them at a time that is totally at their convenience, preparing sales teams for better customer engagement over emails.

Featured CRM Software Products

HubSpot CRM
HubSpot CRM
5 / 5
Pricing

$9 to $150/user/month

Free Plan

Yes, up to 2 users

Key Features

E-signature software, call transcription, conversation routing

Editor's Take

HubSpot CRM is a powerful customer relationship management platform designed to help businesses manage their sales, marketing, and customer service efforts in one centralized place. Its user-friendly interface allows teams to track leads, monitor customer interactions, and automate sales pipelines. With built-in tools for email marketing, contact management, and analytics, HubSpot CRM provides deep insights into customer behavior and sales performance. The platform also supports seamless collaboration between marketing and sales teams through real-time updates and integrations with tools like Gmail, Outlook, and Slack. Additionally, its automation features help reduce manual tasks, enabling teams to focus on building relationships and closing deals. HubSpot CRM is scalable, making it ideal for businesses of all sizes, from startups to large enterprises.

Expert Score

In evaluating SaaS software, a comprehensive and structured methodology ensures a fair and accurate comparison across key metrics. This approach focuses on the most critical aspects that affect user experience, functionality, and business value. The following metrics—general features, cost, customer service, integrations, and mobile support—are evaluated to provide a holistic view of each software solution’s strengths and weaknesses. These metrics are selected based on their direct impact on software usability, scalability, and long-term effectiveness for businesses.

1. General Features - scoring weight 40%
This metric evaluates the core functionalities and tools the software offers. It involves assessing the comprehensiveness of the features, their relevance to the target users, and the ease of use. This is important because robust and well-designed features determine the software's overall utility and efficiency in solving user problems.

2. Cost - scoring weight 15%  
Cost analysis focuses on pricing models, value for money, and scalability. It's crucial to evaluate whether the software’s features justify its price, considering different plans for small and large organizations. This is vital for businesses to ensure they invest in cost-effective solutions that fit their budget.

3. Customer Service - scoring weight 15%  
This evaluates the responsiveness, quality, and availability of customer support, including channels like chat, email, or phone. Good customer service is essential for troubleshooting and ensuring smooth software usage, which reduces downtime and frustration for users.

4. Integrations - scoring weight 15%  
This examines how well the software integrates with third-party tools (e.g., CRM, payment systems, collaboration apps). Seamless integrations are key for creating a unified workflow and enhancing productivity by connecting multiple systems, which is crucial for operational efficiency.

5. Mobile Support - scoring weight 15%  
Mobile support assesses the software’s functionality and performance on mobile devices, including apps and mobile web versions. With increasing remote work and on-the-go usage, strong mobile support is critical to ensure users can access and utilize the software effectively, regardless of location.

NetSuite CRM
NetSuite CRM
5 / 5
Pricing

Custom

Free Plan

No

Key Features

Sales automation, customer service, marketing

Editor's Take

NetSuite CRM is a comprehensive customer relationship management solution designed to support businesses in managing their entire customer lifecycle. It offers a full suite of tools for sales automation, customer service, marketing, and partner management, helping teams improve efficiency and build stronger customer relationships. With real-time visibility into customer interactions, NetSuite CRM enables businesses to track leads, manage opportunities, and forecast sales accurately. Its built-in analytics and reporting features provide deep insights into sales performance and customer behavior. NetSuite CRM integrates seamlessly with NetSuite’s enterprise resource planning (ERP) system, offering a unified platform for managing business operations. This scalability and flexibility make it ideal for growing businesses and enterprises seeking an all-in-one solution for customer relationship management.

Expert Score

In evaluating SaaS software, a comprehensive and structured methodology ensures a fair and accurate comparison across key metrics. This approach focuses on the most critical aspects that affect user experience, functionality, and business value. The following metrics—general features, cost, customer service, integrations, and mobile support—are evaluated to provide a holistic view of each software solution’s strengths and weaknesses. These metrics are selected based on their direct impact on software usability, scalability, and long-term effectiveness for businesses.

1. General Features - scoring weight 40%
This metric evaluates the core functionalities and tools the software offers. It involves assessing the comprehensiveness of the features, their relevance to the target users, and the ease of use. This is important because robust and well-designed features determine the software's overall utility and efficiency in solving user problems.

2. Cost - scoring weight 15%  
Cost analysis focuses on pricing models, value for money, and scalability. It's crucial to evaluate whether the software’s features justify its price, considering different plans for small and large organizations. This is vital for businesses to ensure they invest in cost-effective solutions that fit their budget.

3. Customer Service - scoring weight 15%  
This evaluates the responsiveness, quality, and availability of customer support, including channels like chat, email, or phone. Good customer service is essential for troubleshooting and ensuring smooth software usage, which reduces downtime and frustration for users.

4. Integrations - scoring weight 15%  
This examines how well the software integrates with third-party tools (e.g., CRM, payment systems, collaboration apps). Seamless integrations are key for creating a unified workflow and enhancing productivity by connecting multiple systems, which is crucial for operational efficiency.

5. Mobile Support - scoring weight 15%  
Mobile support assesses the software’s functionality and performance on mobile devices, including apps and mobile web versions. With increasing remote work and on-the-go usage, strong mobile support is critical to ensure users can access and utilize the software effectively, regardless of location.

CRM Creatio
CRM Creatio
5 / 5
Pricing

$25 per user per month

Free Trial

14 days

Key Features

marketing automation, sales automation, no code customization

Editor's Take

CRM Creatio is a comprehensive customer relationship management (CRM) solution designed to streamline and enhance business processes across sales, marketing, and customer service functions. Known for its low-code platform, Creatio allows businesses to customize and automate workflows without requiring extensive technical expertise. This adaptability makes it particularly appealing to organizations seeking to align the software with their specific needs.

The platform's marketing module provides tools for multi-channel campaign management, lead generation, and personalized customer engagement. Its sales module offers functionality for pipeline management, opportunity tracking, and analytics to help teams close deals more efficiently. Additionally, the customer service module supports case management, service level agreement (SLA) monitoring, and omnichannel communication, enabling businesses to provide exceptional customer support.

Creatio stands out with its intuitive interface, robust analytics, and AI-powered tools that provide actionable insights. The low-code development tools allow non-technical users to create applications and automate processes, reducing the dependency on IT teams. Integration capabilities with other software platforms and APIs enhance its utility, making it a versatile choice for businesses of all sizes.

Overall, CRM Creatio is a powerful solution that combines user-friendly design with advanced customization and automation features. Its adaptability and low-code foundation position it as a strong contender for organizations looking to optimize customer relationship management processes while maintaining flexibility for growth and innovation.

Expert Score

In evaluating SaaS software, a comprehensive and structured methodology ensures a fair and accurate comparison across key metrics. This approach focuses on the most critical aspects that affect user experience, functionality, and business value. The following metrics—general features, cost, customer service, integrations, and mobile support—are evaluated to provide a holistic view of each software solution’s strengths and weaknesses. These metrics are selected based on their direct impact on software usability, scalability, and long-term effectiveness for businesses.

1. General Features - scoring weight 40%
This metric evaluates the core functionalities and tools the software offers. It involves assessing the comprehensiveness of the features, their relevance to the target users, and the ease of use. This is important because robust and well-designed features determine the software's overall utility and efficiency in solving user problems.

2. Cost - scoring weight 15%  
Cost analysis focuses on pricing models, value for money, and scalability. It's crucial to evaluate whether the software’s features justify its price, considering different plans for small and large organizations. This is vital for businesses to ensure they invest in cost-effective solutions that fit their budget.

3. Customer Service - scoring weight 15%  
This evaluates the responsiveness, quality, and availability of customer support, including channels like chat, email, or phone. Good customer service is essential for troubleshooting and ensuring smooth software usage, which reduces downtime and frustration for users.

4. Integrations - scoring weight 15%  
This examines how well the software integrates with third-party tools (e.g., CRM, payment systems, collaboration apps). Seamless integrations are key for creating a unified workflow and enhancing productivity by connecting multiple systems, which is crucial for operational efficiency.

5. Mobile Support - scoring weight 15%  
Mobile support assesses the software’s functionality and performance on mobile devices, including apps and mobile web versions. With increasing remote work and on-the-go usage, strong mobile support is critical to ensure users can access and utilize the software effectively, regardless of location.

monday.com sales CRM
monday.com sales CRM
4.45 / 5
Pricing

$8/per user/per month

Free Trial

Yes

Key Features

customizable dashboards, automated follow-ups, advanced analytics

Editor's Take

monday.com Sales CRM is a customizable platform designed to streamline sales processes, enhance team collaboration, and improve pipeline visibility. Its intuitive interface enables users to manage leads, track deals, and automate repetitive tasks with ease. The CRM integrates seamlessly with popular tools like Gmail, Slack, and HubSpot, ensuring a centralized workflow. Features like customizable dashboards, automated follow-ups, and advanced analytics help sales teams stay organized and focused on closing deals. With scalability in mind, monday.com caters to businesses of all sizes, offering flexible pricing plans and robust customer support. It’s an excellent choice for teams seeking efficiency and adaptability.

Expert Score

In evaluating SaaS software, a comprehensive and structured methodology ensures a fair and accurate comparison across key metrics. This approach focuses on the most critical aspects that affect user experience, functionality, and business value. The following metrics—general features, cost, customer service, integrations, and mobile support—are evaluated to provide a holistic view of each software solution’s strengths and weaknesses. These metrics are selected based on their direct impact on software usability, scalability, and long-term effectiveness for businesses.

1. General Features - scoring weight 40%

This metric evaluates the core functionalities and tools the software offers. It involves assessing the comprehensiveness of the features, their relevance to the target users, and the ease of use. This is important because robust and well-designed features determine the software’s overall utility and efficiency in solving user problems.

2. Cost - scoring weight 15%

Cost analysis focuses on pricing models, value for money, and scalability. It’s crucial to evaluate whether the software’s features justify its price, considering different plans for small and large organizations. This is vital for businesses to ensure they invest in cost-effective solutions that fit their budget.

3. Customer Service - scoring weight 15%

This evaluates the responsiveness, quality, and availability of customer support, including channels like chat, email, or phone. Good customer service is essential for troubleshooting and ensuring smooth software usage, which reduces downtime and frustration for users.

4. Integrations - scoring weight 15%

This examines how well the software integrates with third-party tools (e.g., CRM, payment systems, collaboration apps). Seamless integrations are key for creating a unified workflow and enhancing productivity by connecting multiple systems, which is crucial for operational efficiency.

5. Mobile Support - scoring weight 15%

Mobile support assesses the software’s functionality and performance on mobile devices, including apps and mobile web versions. With increasing remote work and on-the-go usage, strong mobile support is critical to ensure users can access and utilize the software effectively, regardless of location.

Zoho CRM
Zoho CRM
5 / 5
Pricing

$7 per user per month billed annually

Free Trial

15 days

Key Features

lead generation, sales pipeline management, workflow automation

Editor's Take

Zoho CRM is a flexible and comprehensive customer relationship management platform designed to help businesses manage and grow their customer relationships effectively. With tools for lead generation, sales pipeline management, workflow automation, and analytics, Zoho CRM is suitable for businesses of all sizes across a variety of industries.

Zoho CRM enables teams to streamline sales processes by capturing leads from multiple channels, tracking interactions, and managing every stage of the sales cycle. The platform offers customizable dashboards and reports, providing insights into sales performance and customer behaviors to help make data-driven decisions. With powerful automation features, Zoho CRM allows businesses to set up workflows for routine tasks like follow-ups, lead scoring, and email notifications, reducing manual work and enhancing productivity. The platform integrates with popular tools, including the Zoho suite, Microsoft 365, and G Suite, enabling a seamless connection across teams.

For businesses aiming to improve customer engagement, close deals faster, and enhance team collaboration, Zoho CRM delivers a scalable, user-friendly solution to drive sales and customer satisfaction.

Expert Score

In evaluating SaaS software, a comprehensive and structured methodology ensures a fair and accurate comparison across key metrics. This approach focuses on the most critical aspects that affect user experience, functionality, and business value. The following metrics—general features, cost, customer service, integrations, and mobile support—are evaluated to provide a holistic view of each software solution’s strengths and weaknesses. These metrics are selected based on their direct impact on software usability, scalability, and long-term effectiveness for businesses.

1. General Features - scoring weight 40%
This metric evaluates the core functionalities and tools the software offers. It involves assessing the comprehensiveness of the features, their relevance to the target users, and the ease of use. This is important because robust and well-designed features determine the software's overall utility and efficiency in solving user problems.

2. Cost - scoring weight 15%  
Cost analysis focuses on pricing models, value for money, and scalability. It's crucial to evaluate whether the software’s features justify its price, considering different plans for small and large organizations. This is vital for businesses to ensure they invest in cost-effective solutions that fit their budget.

3. Customer Service - scoring weight 15%  
This evaluates the responsiveness, quality, and availability of customer support, including channels like chat, email, or phone. Good customer service is essential for troubleshooting and ensuring smooth software usage, which reduces downtime and frustration for users.

4. Integrations - scoring weight 15%  
This examines how well the software integrates with third-party tools (e.g., CRM, payment systems, collaboration apps). Seamless integrations are key for creating a unified workflow and enhancing productivity by connecting multiple systems, which is crucial for operational efficiency.

5. Mobile Support - scoring weight 15%  
Mobile support assesses the software’s functionality and performance on mobile devices, including apps and mobile web versions. With increasing remote work and on-the-go usage, strong mobile support is critical to ensure users can access and utilize the software effectively, regardless of location.

Salesforce CRM
Salesforce CRM
5 / 5
Pricing

By quote

Free Trial

Yes

Key Features

Lead Management, Contact Management, Workflow Automation

Editor's Take

Salesforce CRM is a leading customer relationship management platform known for its robust functionality, scalability, and extensive customization options, making it suitable for businesses of all sizes, from startups to large enterprises. Built to streamline sales, marketing, customer service, and analytics, Salesforce CRM empowers teams to manage customer interactions, optimize workflows, and drive growth from a single, cloud-based platform.

Salesforce CRM provides a complete view of customer data, enabling teams to track interactions, manage leads, and automate tasks throughout the sales pipeline. With powerful tools for reporting and analytics, Salesforce offers insights into sales performance, customer trends, and campaign effectiveness, allowing teams to make data-driven decisions. The platform’s automation capabilities reduce manual workloads with customizable workflows, automated follow-ups, and lead scoring, ensuring a smooth customer journey. Integrations with thousands of third-party applications, along with its own suite of services, make Salesforce a highly adaptable solution for businesses looking to connect their CRM with other tools.

For organizations focused on enhancing customer engagement, improving team efficiency, and scaling their operations, Salesforce CRM delivers a powerful and versatile solution tailored to support long-term business growth.

Expert Score

In evaluating SaaS software, a comprehensive and structured methodology ensures a fair and accurate comparison across key metrics. This approach focuses on the most critical aspects that affect user experience, functionality, and business value. The following metrics—general features, cost, customer service, integrations, and mobile support—are evaluated to provide a holistic view of each software solution’s strengths and weaknesses. These metrics are selected based on their direct impact on software usability, scalability, and long-term effectiveness for businesses.

1. General Features - scoring weight 40%
This metric evaluates the core functionalities and tools the software offers. It involves assessing the comprehensiveness of the features, their relevance to the target users, and the ease of use. This is important because robust and well-designed features determine the software's overall utility and efficiency in solving user problems.

2. Cost - scoring weight 15%  
Cost analysis focuses on pricing models, value for money, and scalability. It's crucial to evaluate whether the software’s features justify its price, considering different plans for small and large organizations. This is vital for businesses to ensure they invest in cost-effective solutions that fit their budget.

3. Customer Service - scoring weight 15%  
This evaluates the responsiveness, quality, and availability of customer support, including channels like chat, email, or phone. Good customer service is essential for troubleshooting and ensuring smooth software usage, which reduces downtime and frustration for users.

4. Integrations - scoring weight 15%  
This examines how well the software integrates with third-party tools (e.g., CRM, payment systems, collaboration apps). Seamless integrations are key for creating a unified workflow and enhancing productivity by connecting multiple systems, which is crucial for operational efficiency.

5. Mobile Support - scoring weight 15%  
Mobile support assesses the software’s functionality and performance on mobile devices, including apps and mobile web versions. With increasing remote work and on-the-go usage, strong mobile support is critical to ensure users can access and utilize the software effectively, regardless of location.

How much does Freshsales cost?

Freshsales: Top CRM Software

4.35 / 5

This Freshsales review will not be complete without a discussion of the app's pricing. The Freshsales platform uses the tiered pricing model. Aside from the free plan which is limited to three users, there are three Freshsales pricing plans: the growth pricing, which is ideal for growing teams, the pro pricing plan for organizations with multiple sales teams, and the enterprise pricing plan, which offers advanced customization, governance, and controls.

Each Freshsales pricing plan offers a combination of features at different price points. As with other best CRM software in the market, higher pricing tiers provide more customization options, more modules for auto-assignment of rules, and more sales sequences. The free plan includes all the essential tools you need to create solid pipelines, produce qualified leads, boost revenue, and satisfy customers.

Growth – $15 per user/month

  • AI-powered contact scoring
  • Sales sequences
  • Workflows
  • Custom sales activities
  • Product catalog
  • 1 CPQ license

Pro – $39 per user/month

  • Multiple sales pipelines
  • Time-based workflows
  • Auto-assignment rules for contacts, accounts, deals
  • Sales teams and territory management
  • AI-powered deal insights and next-best action

Enterprise – $69 per user/month

  • Custom modules
  • AI-based forecasting insights
  • Audit logs
  • Field-level permissions
  • Dedicated account manager
  • Sandbox

What sets Freshsales apart?

Easily estimate deal performance through the highly visual reports of Freshsales.

Freshsales uses artificial intelligence (AI) for contact scoring, which assists sales in prioritizing and personalizing customer involvement by offering a deeper insight into customer behavior on your website or app. It also easily integrates with your ERP solutions.

The advanced pipeline management system of Freshsales breaks down the entire sales process into actionable activities through visualization. With the help of an AI-powered assistant, you can easily estimate deal performance, communicate with prospects, forecast income, and make more informed decisions to move your deals up the sales ladder. The summary and overview cards on the transaction landing page provide context at a glance.

Freshsales Pros

  • Workflow customization
  • Modules for auto-assignment rules
  • Multiple sales pipelines
  • Customized sales sequences
  • Large storage provision

Freshsales Cons

  • No reports tool included in the free plan
  • Support is not available 24/7
  • Limited accessibility and exporting options
  • Lacks flexibility in custom modules
  • Tendency for bulk data upload to be slow

Freshsales Core Features

Freshsales: Top CRM Software

4.35 / 5

360-degree customer views. Modern view provides complete customer context. Sales teams get complete data via a spreadsheet-like experience, allowing them to quickly gather insights from critical customer data.

Instant workflow creation. Quickly design workflows using a simple point-and-click interface and automate the most complex processes. This helps streamline processes and allows sales teams to focus more on crafting winning strategies.

Sales sequences. This tool automates sales processes and tracks each sales touchpoint, ensuring that all leads are provided proper follow-through. Users can choose between activity-based smart sequences and time-bound classic sequences based on the qualities of prospects.

Sends key documents from CRM. Direct from the platform, Freshsales allows sales teams to configure, create a quote, and send pricing to customers through the CPQ tool. This simplifies the sales process and speeds up conversions.

Behavior tracking. Automation allows Freshsales to track customer behavior and interactions in real-time. From website visits to email opens and clicks, the CRM captures valuable insights into customer engagement. This data is then used to tailor future interactions, ensuring that communication is relevant and timely.

Benefits of Using Freshsales

The detailed reporting tools of Freshsales optimize the sales process.

Deeper engagement through sales sequences.

For this Freshsales review, we shall cover the sales sequences tool next. Freshsales efficiently increases customer engagement through this tool by providing a systematic strategy for outreach and communication. Sales teams can use the technology to develop automated email sequences that are customized for individual leads or prospects. The sales sequences tool eliminates the need for manual intervention by enabling users to schedule and automate follow-up emails in response to recipient non-responses or responses. It acts as a dynamic mechanism for enhancing engagement and eventually fostering more meaningful and fruitful encounters with potential customers.

Streamlines processes for revenue growth.

Freshsales contributes significantly to streamlining processes and fostering revenue growth through automating data entry, follow-up emails, and lead scoring, which collectively increases efficiency and accelerates the sales process. While conducting this Freshsales review, we noted how it effectively centralizes customer information, providing a single source of truth for the entire team. This ensures that all team members have access to up-to-date and relevant data, promoting collaboration and informed decision-making. Sales teams can easily track and prioritize leads, manage deals through various stages, and implement customized sales processes.

Automation quickly gathers insights from customer data.

The Freshsales platform provides detailed analytics and reporting tools, allowing businesses to gain insights into their sales performance. By analyzing key metrics and trends, teams can identify areas for improvement, refine strategies, and make data-driven decisions to optimize revenue generation. In conducting this Freshsales review, we saw how the platform employs automation to assign lead scores based on predefined criteria. This enables sales teams to prioritize leads effectively, focusing their efforts on prospects with a higher likelihood of conversion. By automating the lead scoring process, Freshsales optimizes the use of resources and increases the efficiency of sales efforts.

Boosts efficiency through fully customized processes.

Freshsales integrates seamlessly with various third-party applications and tools, creating a unified ecosystem. Freshsales integrations enhance collaboration across different departments and ensure a smooth flow of information between sales, marketing, and customer support, contributing to a holistic approach to revenue growth. The sales sequences tool ensures consistent communication with prospects. Email tracking features enable sales teams to gauge recipient engagement, allowing for timely follow-ups and adjustments to the sales approach, ultimately increasing the likelihood of conversion.

How can Freshsales help with lead nurturing and engagement?

Freshsales provides several tools that make lead nurturing and engagement more efficient and impactful. Here’s how it supports sales teams in this crucial process:

  • Automated Sales Sequences: Freshsales enables users to set up personalized, automated email sequences that follow up on leads based on their responses. This ensures consistent communication without manual effort, keeping leads engaged throughout the sales journey.
  • Real-Time Behavior Tracking: The platform’s behavior tracking features capture interactions such as email opens, website visits, and link clicks, giving sales teams insights into lead interests. This data helps sales reps tailor their approach and timing based on each lead’s engagement level.
  • AI-Powered Lead Scoring: With AI-driven lead scoring, Freshsales identifies high-intent leads and ranks them based on their likelihood to convert. This helps sales teams prioritize leads effectively, focusing more time and effort on those most likely to engage.

Freshsales and Sales Performance Optimization

To maximize the ROI on a CRM platform like Freshsales, businesses often incorporate additional tools to enhance their sales processes. One critical area where Freshsales users can gain an edge is in sales performance optimization, particularly through the efficient management of sales commissions. Sales commission software complements Freshsales by automating complex commission calculations, boosting transparency, and keeping sales teams motivated.

These tools integrate seamlessly with CRM systems to provide real-time insights into commission structures, ensuring account managers and sales representatives understand how their performance impacts their earnings. Moreover, the added transparency enhances trust and reduces administrative workloads for management, allowing them to focus on strategy rather than manual reconciliation.

When paired with software solutions such as Freshsales, businesses benefit from a unified sales ecosystem that aligns customer relationship management with revenue-driving strategies. For a comprehensive overview of the top solutions in this category, explore leading options for sales commission software.

Can Freshsales optimize your asset management processes?

Freshsales primarily focuses on enhancing sales and customer relationship processes, yet its flexible integrations allow organizations to incorporate specialized operational tools. Integrating Freshsales with the best asset management software enables businesses to monitor physical assets, streamline maintenance workflows, and improve inventory tracking. This integration extends Freshsales’ core benefits, fostering improved oversight and operational efficiency without compromising the platform’s sales-first approach.

What business types use Freshsales?

With this Freshsales review, we identify the following types of businesses that will benefit from this platform:

Small and medium-sized businesses (SMBs): SMBs frequently seek an easy-to-use, low-cost CRM system. Freshsales is an excellent choice for SMBs because it is both user-friendly and affordable.

Startups: Startups are frequently looking for a CRM system that would assist them in rapidly growing their firm. Freshsales is an excellent choice for startups since it is scalable and can be tailored to match the specific demands of a developing company.

Sales Teams: Sales teams are constantly seeking ways to increase their productivity and close more transactions. Freshsales may assist sales teams by offering the tools they need to track leads and opportunities, manage pipelines, and close agreements more quickly.

Customer Service Teams: Customer service teams are constantly looking for ways to improve their customer service. Based on our Freshsales review, this software can assist customer service teams by enabling them to give more personalized and timely support by providing a 360-degree perspective of their clients.

A quick view of sales performance on the Freshsales dashboard delivers business insights.

Let This FreshSales Review Be Your Guide

From intuitive interfaces to automation capabilities and comprehensive analytics, Freshsales strikes a balance between user-friendly design and functionality. Even payroll software companies find Freshsales a very useful CRM tool. As discussed in this Freshsales review by the Research.com team, while pricing structures may vary based on business size and requirements, the commitment of this solution to providing value is evident.

For those in search of a CRM solution that seamlessly aligns pricing affordability with feature-rich offerings, this software solution is one of your best options. Considering the Freshsales pros and cons mentioned, this CRM platform stands out as a promising contender in the ever-evolving landscape of customer engagement tools.

Key Insights

  • AI-Powered Sales Optimization: Freshsales leverages AI, notably through Freddy AI, to enhance sales processes by automating tasks like contact scoring, content rephrasing, and behavior tracking. This ensures sales teams can focus on high-intent leads and personalize customer engagement efficiently.
  • Comprehensive Sales Sequences: Freshsales offers advanced sales sequences that automate follow-ups and engagement based on customer interactions. This tool significantly boosts customer engagement and ensures consistent communication without manual intervention.
  • User-Friendly Interface: Freshsales is known for its intuitive and user-friendly interface, making it accessible to small and medium-sized businesses (SMBs) and startups. The platform's ease of use helps teams quickly adapt and optimize their sales processes.
  • Flexible Pricing Plans: Freshsales provides a range of pricing plans from a free tier to more advanced plans (Growth, Pro, Enterprise). Each tier offers a mix of features suitable for different business sizes and requirements, allowing businesses to scale as they grow.
  • Real-Time Behavior Tracking: The platform's ability to track customer behavior in real-time, including website visits and email interactions, allows sales teams to tailor their strategies based on actual customer engagement data. This leads to more effective and timely communication.
  • Integration Capabilities: Freshsales integrates seamlessly with various third-party applications, creating a unified ecosystem for sales, marketing, and customer support. This enhances collaboration and information flow across departments.

Best 5 alternatives to Freshsales

1

Zoho CRM offers extensive customization options that enable businesses to adapt fields, page layouts, workflows, and automation rules to their specific needs, thereby enhancing lead management and streamlining the sales process from initial contact to deal closure. Its comprehensive suite supports sales, marketing, and customer support through features like detailed reporting, analytics, and an intuitive interface that facilitates easy navigation. The platform integrates AI-powered tools such as the Zia assistant, which provides predictive sales insights and helps personalize customer interactions using real-time behavioral data. Moreover, Zoho CRM’s competitive pricing—including a free tier for smaller teams—and its mobile and third-party app integrations make it a versatile choice for organizations aiming to improve collaboration and decision-making across diverse work environments.

2

NetSuite CRM

5 / 5

NetSuite CRM delivers a comprehensive platform that consolidates customer information across multiple channels, granting teams instant access to up-to-date data on preferences, transactions, and interactions in one centralized hub. By automating routine sales, marketing, and service activities, it boosts operational efficiency and frees staff to concentrate on cultivating stronger customer relationships. Its cloud-based design facilitates seamless connectivity from any device, enabling collaboration among dispersed teams while providing real-time sales tracking and pipeline visibility to accelerate deal closures. Additionally, advanced forecasting and analytics tools harness historical and predictive data, empowering businesses to enhance decision-making and optimize resource management for sustained growth.

3

Creatio CRM stands out as a versatile and powerful customer relationship management platform, designed to accommodate both technical and non-technical users through its intuitive no-code development environment. This feature allows organizations to customize applications and automate workflows swiftly, reducing implementation time and overall costs by 37% compared to traditional CRM solutions. By automating routine tasks and providing a comprehensive 360-degree customer view, Creatio enhances team productivity and fosters more personalized client interactions. Additionally, its extensive integration options, strong security measures, and AI-driven automation equip businesses with actionable insights and predictive capabilities to optimize the entire customer journey.

4

monday sales CRM

4.45 / 5

Monday Sales CRM stands out for its exceptional adaptability, allowing users to customize dashboards, columns, and sales workflows to perfectly suit their distinct business requirements. This level of flexibility is ideal for companies with unique processes or niche operations, enabling them to modify the platform effortlessly without needing advanced technical skills. Additionally, the CRM offers automation features that streamline repetitive tasks like follow-up reminders and status updates, thereby minimizing manual workload and lowering the chance of mistakes. Coupled with integrated communication tools and AI-powered capabilities for email composition and data analysis, monday ensures teams remain coordinated and equipped to make data-driven decisions.

5

Salesforce CRM stands out as the leading platform globally, offering a unified system to store and analyze customer information, which empowers businesses to make well-informed decisions. Its robust contact management delivers a comprehensive and centralized view of customer data, allowing sales teams to access detailed profiles and better understand their prospects. The integration of AI, especially through Einstein, streamlines everyday tasks like data entry and email follow-ups, enabling employees to concentrate on more strategic activities. Additionally, Salesforce fosters seamless collaboration with tools such as "Chatter" and supports remote accessibility via the cloud and mobile devices, ensuring teams stay connected and productive regardless of location.

Frequently Asked Questions (FAQs)

Is Freshsales easy to use?

Freshsales is known for its user-friendly interface and intuitive design, making it relatively easy to use for businesses of varying sizes. The platform provides a straightforward and visually appealing layout that facilitates navigation and usability.

What are the pros of Freshsales?

Freshsales offers a well-designed interface, simple setup, customization options, and robust support resources. These features make Freshsales an accessible CRM solution for businesses looking to streamline their customer relationship management processes.

Is Freshsales free Forever?

Yes, the Free Plan of Freshsales is free forever for up to three users. However, if your team requires more advanced features, the platform offers paid plans such as Growth, Pro, and Enterprise.

Is Freshsales cloud-based?

Yes, Freshsales is a cloud-based CRM tool that assists companies in managing their contacts with both current and potential clients. It is easy to install, provides 24/7 access to information, and is cost-effective and secure with several integration options.

What types of businesses benefit most from Freshsales?

Freshsales is ideal for small and medium-sized businesses (SMBs), startups, sales teams, and customer service teams. Its features cater to businesses looking for an easy-to-use, scalable, and affordable CRM system that enhances sales processes and customer engagement.

How does Freshsales improve sales efficiency?

Freshsales improves sales efficiency through AI-powered automation, real-time behavior tracking, and advanced sales sequences. These tools streamline processes, prioritize high-intent leads, and ensure consistent follow-up, allowing sales teams to focus on closing deals and growing revenue.

What are some alternatives to Freshsales?

Some alternatives to Freshsales include Salesforce Sales Cloud, HubSpot Sales Hub, Zoho CRM, Pipedrive, and Nutshell. Each of these platforms offers similar CRM features with their own unique advantages and may be better suited to specific business needs.

Can Freshsales integrate with other Software?

Yes, Freshsales integrates seamlessly with various third-party applications, enhancing collaboration and ensuring a smooth flow of information across different departments. This integration capability helps create a unified ecosystem for sales, marketing, and customer support.