Best Braze Alternatives & Competitors for 2025

Imed Bouchrika, Phd

by Imed Bouchrika, Phd

Co-Founder and Chief Data Scientist

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1

HubSpot Sales

5 / 5

Read more about HubSpot Sales

HubSpot Sales stands out as a comprehensive tool that consolidates contact and deal management into one streamlined platform, allowing sales teams to efficiently track leads and tailor communications with precision. By automating routine tasks like follow-up emails and lead nurturing, it frees up sales professionals to concentrate on more strategic efforts while reducing the risk of overlooking important steps. Its powerful analytics provide detailed insights through customizable dashboards, helping businesses measure performance, anticipate revenue, and refine their sales tactics. Furthermore, the platform’s seamless integration with marketing and customer service enhances collaboration across departments, offering a complete perspective on each customer’s journey.

Key Features of HubSpot Sales
  • Core CRM Functionality
  • Multiple Deal Pipelines
  • Email Tracking and Notifications
  • Automated Sequences
  • Meeting Scheduling Links
  • Workflow Automation
  • Reporting and Dashboards
  • Sales Forecasting
Price of HubSpot Sales

HubSpot Sales offers a Free plan with basic CRM features at no cost. The Starter plan is $20 per month per seat, including one seat, removing HubSpot branding and adding custom properties and meeting links. The Professional tier requires a $100 monthly per-seat fee, with a yearly commitment and a $1,500 onboarding fee, enhancing automation and sales process tools. Enterprise costs $150 per seat monthly, billed annually upfront, plus a $3,500 onboarding fee, offering advanced features and higher limits for larger teams and complex needs.

2

TrueContext

5 / 5

Read more about TrueContext

TrueContext is a powerful tool designed to enhance field inspections and compliance management by enabling mobile data collection, even in environments without internet access. Its ability to quickly deploy updated forms to large teams ensures that safety protocols are consistently followed, while centralized data storage facilitates clear audit trails and accountability. By significantly cutting down administrative tasks—such as reducing incident reporting from several days to just one hour—the platform boosts operational efficiency. Additionally, its intuitive dashboards and analytics help organizations identify recurring issues, making TrueContext a trusted solution praised by hundreds of users for improving efficiency and data security.

Key Features of TrueContext
  • Advanced Automation capabilities
  • Connected Data functionality
  • Compliance and Security features
  • Workflow Creation tools
  • Mobile Access functionality
  • Offline Access support
  • Real-Time Data processing
  • API Integration capabilities
Price of TrueContext

TrueContext offers three pricing plans based on license fees billed annually. The Essentials Plan costs $25 per license per month, ideal for teams beginning their digital transformation, providing advanced data collection and mobile app access. The Advanced Plan, at $45 per license monthly, suits complex field service operations and adds workflow automation and data integration. The Enterprise Plan features custom pricing tailored to organizations needing unified data and advanced compliance tools. For exact Enterprise pricing, contacting TrueContext directly is necessary.

3

5 / 5

Read more about monday

Monday.com is a highly adaptable platform designed to streamline work and project management for teams of various sizes. Its user-friendly, visually organized interface, enhanced by color-coded elements, allows users to navigate effortlessly without needing technical skills. With over 200 ready-made templates and a straightforward drag-and-drop system, teams can quickly set up workflows and begin managing tasks efficiently. Additionally, its powerful dashboard builder and no-code automation tools help users visualize data clearly and eliminate repetitive processes, boosting overall productivity.

Key Features of monday
  • Visual Board Structure
  • Customizable Columns
  • Multiple Board Views
  • Automations
  • Integrations
  • Dashboards and Reporting
  • Time Tracking
  • Mobile App Support
Price of monday

monday.com offers a Free Plan for up to two users at no cost, ideal for individuals or small teams. The Basic Plan costs $12 per seat monthly and includes unlimited boards and prioritized support. The Standard Plan at $17 per seat monthly adds timeline and calendar views, guest access, and automation limits of 250 actions. The Pro Plan, $28 per seat monthly, significantly increases automation and integrations to 25,000 actions and introduces private boards and enhanced analytics. Enterprise pricing is custom and includes advanced security and premium support. A 14-day free trial of Pro is available.

4

4.8 / 5

Read more about Jotform

Jotform stands out as a versatile online form builder software that caters to both individuals and organizations seeking efficient solutions for creating customized forms without needing coding skills. Its intuitive drag-and-drop interface, combined with a vast library of pre-designed templates, enables users to quickly produce professional-quality forms for various applications such as surveys, registrations, and payments. The platform’s strong integration capabilities with popular third-party tools streamline data management and automate workflows, while features like conditional logic personalize the user experience by adapting forms based on input. Additionally, Jotform prioritizes security with SSL encryption and offers collaborative tools and notification systems, making it a comprehensive choice that is accessible even to small users through its free plan.

Key Features of Jotform
  • Powerful User-Friendly Survey Builder Tools
  • Vast Library of Customizable Templates
  • Real-Time Comprehensive Reporting and Analytics
  • Seamless Embedded Website Form Integration
  • Innovative Optimized Mobile-Friendly Form Experience
  • Dynamic Conditional Logic for Customization
  • Extensive Integrations with Third Parties
  • Secure Payments Integration for Commerce
Price of Jotform

Jotform offers flexible pricing plans to suit diverse needs. The Free plan provides limited monthly submissions and basic features at no cost, ideal for testing new ideas. The Bronze and Silver plans, at $34 and $39 per month respectively, expand submission limits, payment capacities, storage, and form customization by eliminating branding. Advanced users benefit from the Gold plan at $49 monthly, combining extensive submissions, larger storage, and HIPAA compliance. For unlimited use and tailored solutions, the Enterprise plan invites direct inquiry for pricing details. Contact Jotform now for further information.

5

Sage Intacct

4.7 / 5

Read more about Sage Intacct

Sage Intacct is a cloud-based financial management platform that empowers businesses with real-time access to vital financial data, allowing teams to operate remotely without losing any system capabilities. Its customizable dashboards deliver immediate financial insights, enabling leaders to make well-informed decisions quickly and confidently. The software is especially beneficial for organizations with complex or international operations, as it supports multi-entity consolidations and multiple currencies with ease. Additionally, Sage Intacct automates key accounting tasks and integrates smoothly with other business tools, enhancing efficiency while ensuring data accuracy and robust security.

Key Features of Sage Intacct
  • Intelligent, Automated General Ledger System
  • Real-Time, Optimized Cash Management
  • Automated Accounts Receivable and Payable Processing
  • Interactive, Real-Time KPI Dashboard Interface
  • Extensible Pre-Built and Custom Reporting Suite
  • Advanced Intelligent Workflow Automation Engine
  • Comprehensive Integrated Multi-Entity Financial Management
  • Accessible Mobile Access Platform
Price of Sage Intacct

Sage Intacct’s subscription pricing model offers three distinct packages to meet diverse business needs. The Essentials plan begins at £6,570 per year, providing fundamental ledger, receivables, payables, and core modules with basic project tracking. The Pro package, starting at £10,147 annually, extends these services with advanced functionalities, including revenue recognition, multi-currency support, and improved project costing. For companies requiring tailored solutions, the Bespoke package offers custom pricing and personalized modules based on specific operational demands. Contact Sage Intacct directly for further pricing details and options. Additional terms may apply now.

6

Insightful

4.7 / 5

Read more about Insightful

Insightful emerges as an employee monitoring solution designed to provide businesses with a comprehensive yet accessible tool for overseeing workforce productivity. Its approach combines intuitive design with robust functionality, ensuring that managers can glean actionable insights without wading through overwhelming data. As a solution tailored for modern work environments, Insightful promises to balance effective monitoring with ease of use, appealing to organizations seeking clarity and efficiency in their oversight processes. Overall, it positions itself as a promising option for companies looking to enhance workplace transparency while maintaining high standards of operational effectiveness.

Key Features of Insightful
  • Advanced Comprehensive Time Tracking Solution
  • Intelligent Automated Idle Time Detection
  • Detailed Real-Time Activity Monitoring Software
  • Robust Data-Driven Productivity Analytics Engine
  • Instant Real-Time Productivity Alert System
  • Fully Customizable Interactive Dashboard Views
  • Seamless Automated Exportable Reporting Features
  • Powerful Comparative Analytics and Benchmarking
Price of Insightful

Insightful offers pricing plans for employee monitoring. The Productivity Management plan starts at $6.40 per seat monthly, enabling teams to boost productivity with features like stealth monitoring and real-time tracking. The Time Tracking plan, at $8.00 per seat monthly, emphasizes detailed time insights and efficient scheduling. For deeper workflow analysis, Process Improvement is available at $12.00 per seat monthly, streamlining resource management. Enterprises needing features and dedicated support can request a custom quote for cloud or on-premise solutions. Free trials are readily offered for the first three plans, ensuring evaluation.

7

4.55 / 5

Read more about actiTIME

actiTIME delivers a streamlined approach to time tracking, offering an interface that supports efficient management and precise logging of work hours. It is designed to simplify the daily challenges of tracking billable hours and project time, empowering teams to maintain a clear overview of their productivity. By merging a user-friendly experience with robust functionality, actiTIME positions itself as a compelling option for businesses seeking a dependable time tracking solution. Overall, it epitomizes an adaptable tool tailored toward enhancing operational efficiency in diverse professional environments.

Key Features of actiTIME
  • Comprehensive and efficient time tracking
  • User-friendly timesheet submission made simple
  • Precise and streamlined time allocation
  • Optimized dynamic billable rates management
  • Efficient streamlined client invoicing operations
  • Mobile app enabled time logging
  • Comprehensive detailed real-time reporting capabilities
  • Seamless API and tool integrations
Price of actiTIME

actiTIME pricing offers flexible solutions for companies of various sizes. The free plan is available for up to three users and includes essential time tracking, invoicing, reporting and more. The online subscription costs $6 per user annually, providing cloud-based features such as timesheet approval, staff performance reports, and custom workflow statuses. For those requiring full control, the self-hosted option is offered for a one-time fee of $120 per user with extensive reporting and integration capabilities. Additionally, a 30-day free trial of paid plans allows thorough exploration of the software’s functionalities effectively.

8

4.55 / 5

Read more about ClickUp

ClickUp is introduced as a project management solution crafted to simplify team coordination and streamline workflow processes. The available overview hints at a platform that brings together various elements of project management into an integrated interface, potentially supporting task organization and team collaboration. Although the details remain minimal, the initial impression is that ClickUp may offer a flexible framework adaptable to different project needs, aligning well with customers looking for an all-in-one project management tool. This brief insight lays the groundwork for a deeper exploration of how ClickUp might serve as a strategic resource for modern teams.

Key Features of ClickUp
  • Comprehensive Task Management and Organization
  • Customizable Views to Fit Workflow
  • Manage Dependencies Across Complex Projects
  • Efficient Automations Reducing Manual Tasks
  • Integrated Time Tracking for Efficiency
  • Real-time Collaboration Enhancing Effective Teamwork
  • Insightful Reporting and Custom Dashboards
  • Seamless Integrations Connecting Essential Tools
Price of ClickUp

ClickUp offers diverse pricing options catering to individuals and large teams. The Free plan provides essential collaborative features at no cost, appealing to small teams. For expanded functionalities, the Unlimited plan costs $7 per user monthly, while the Business plan at $12 per user elevates performance with additional tracking and automation tools. The Business Plus plan, priced at $19 per user per month, further enhances customization and admin controls. For comprehensive enterprise needs, pricing details are available upon contact, ensuring scalability and tailored solutions for growing organizations. Expert support available.

9

4.5 / 5

Read more about Paylocity

Paylocity presents itself as a solution tailored toward addressing the essential operations of human resources management for modern businesses. The platform is positioned to streamline key administrative functions while supporting the broad spectrum of workforce-related tasks that organizations face. Its design is intended to enhance efficiency and simplify everyday HR processes, making it a candidate worth considering for companies in search of comprehensive core HR software. Although the detailed elements of its offering remain unspecified in the source, the overall framework suggests a focus on operational effectiveness and adaptability in the evolving HR landscape.

Key Features of Paylocity
  • Customizable Reporting and Visual Dashboards
  • Granular User, Role, and Access Management
  • Intuitive Employee Self-Service Web Portal
  • Optimized Mobile-enabled Employee Self-Service Access
  • Fully Automated Payroll Entry Processing
  • Efficient Time Off Accrual Management
  • Robust Integrated Compliance Management
  • Comprehensive Global Talent Management Features
Price of Paylocity

Paylocity pricing remains undisclosed and customized to each organization’s unique needs. Their core HR solution follows a per-employee, per-month structure ensuring consistent costs as your workforce expands and is designed for enterprises. Customizable features enable companies to tailor solutions without worrying about rising fees. Although potential customers are encouraged to schedule a demo, no free trial is offered. This custom pricing model lets enterprises align expenses with operational demands, yet prospective users seeking transparent pricing details should contact Paylocity for personalized quotes regarding their innovative HR and payroll platform directly.

10
Read more about Zoho Projects

Zoho Projects overview: The provided source material does not supply detailed information, which makes it challenging to outline a comprehensive picture of the product. Nonetheless, one can infer that Zoho Projects is positioned as a solution within the project management software category, aimed at streamlining workflows and enhancing team collaboration. While the source lacks specifics regarding features, benefits, or user experiences, the limited context suggests that the tool is intended to address the dynamic needs of modern project management environments. In the absence of further details, prospective customers might look for additional, richer information before making a fully informed decision.

Key Features of Zoho Projects
  • Powerful Task Management and Scheduling
  • Intuitive Gantt Chart Timeline View
  • Interactive Kanban Board Workflow System
  • Accurate Time Tracking and Logging
  • In-depth Reporting and Analytics Tools
  • Customizable Dashboards for Project Overview
  • Robust Collaboration and Communication Features
  • Mobile Application for On-the-go Management
Price of Zoho Projects

Zoho Projects pricing caters to various needs with three distinct plans. The free option supports up to three users and two projects, offering essential task tracking and a mobile-friendly Gantt chart viewer. For a modest fee, the Premium plan charges $4 per user monthly (annual billing), extending functionality to up to 50 users with unlimited projects and enhanced task automation and tracking features that streamline project management. Meanwhile, the Enterprise plan, at $9 per user monthly (annually), provides unlimited usage and advanced customization options, ensuring robust control over complex projects.

Overview

Choosing the right customer engagement platform can be challenging, especially when your needs evolve beyond what Braze offers. Many prospective users find that while Braze is powerful, it might not perfectly align with their specific marketing goals, budget constraints, or integration requirements.

This article will guide you through alternative solutions tailored for those seeking flexible, scalable, and cost-effective options. By exploring these alternatives, you'll gain insight into features that better suit your unique business context.

Reading this will empower you to make informed decisions, avoid common pitfalls, and ultimately select a platform that maximizes your customer engagement strategies and ROI.

What is Braze?

Braze is a sophisticated customer engagement platform tailored for businesses that need to deliver personalized, timely communications across multiple digital channels. It integrates mobile push notifications, in-app messaging, email, SMS, and web push notifications into one seamless interface, ensuring a unified omnichannel experience. This capability helps brands maintain consistent and relevant interactions regardless of where customers engage.

One of Braze’s standout features is its advanced segmentation and personalization tools. Marketers can divide their audience by behavior, preferences, and demographics, enabling highly targeted messaging. Such precision boosts engagement by delivering the right message at the optimal moment in the customer journey, driven by real-time data and behavioral triggers.

The platform also supports rich interactive content through Content Cards, which embed visual and dynamic elements like images, videos, and polls directly within apps and websites. These cards are customizable and can be refreshed dynamically, allowing users to interact with brand content effortlessly without leaving the app environment.

Braze’s journey orchestration engine offers a visual drag-and-drop builder for creating complex, multistep campaigns. This tool automates customer journeys, branches experiences based on user behavior, and supports A/B testing of messaging and timing. Real-time analytics provide conversion insights and actionable data, enabling continuous optimization of engagement strategies.

AI-powered capabilities enhance audience prediction, content personalization, and campaign optimization, allowing brands to scale their marketing efforts efficiently while maintaining relevance for each customer interaction. For those exploring options in the broader space of sales and marketing technology, the sales software list may provide valuable insights into comparable tools and features available in the market.

What to look for in Braze alternatives?

When considering alternatives to Braze, it is vital to evaluate solutions based on criteria that match your unique business objectives, technical setup, and engagement ambitions.

Braze stands out for its extensive cross-channel customer engagement and marketing automation features. It excels in coordinating campaigns across email, push notifications, in-app messaging, and SMS, while using real-time data and AI-driven personalization to send relevant, timely messages. Its Canvas orchestration tool supports intricate and adaptive customer journeys that adjust dynamically to user behavior and preferences.

Key factors to examine in alternatives include:

  • Cross-Channel Orchestration: Confirm if the platform truly supports messaging across multiple channels with a consolidated interface, enabling smooth and consistent customer journeys.
  • Real-Time Personalization & Data Activation: Check how rapidly the system processes and acts on customer data, supporting real-time segmentation, behavioral triggers, and personalized experiences.
  • Segmentation and Targeting: Look for advanced segmentation capabilities that allow targeting based on demographics, behaviors, and custom attributes, including the creation of bespoke events.
  • Integration Capabilities: Assess the availability of SDKs, REST APIs, and data streaming to ensure seamless connectivity with your data warehouse, backend, and analytics platforms.
  • Analytics and Reporting: Prioritize platforms with comprehensive dashboards, real-time reporting, and A/B testing to derive actionable insights and optimize campaigns.
  • Scalability and Flexibility: The solution should grow with your organization and adapt to changing business needs across industries and company sizes.
  • Security and Data Governance: Verify compliance standards, privacy controls, and secure data management across all integrated systems.

For businesses exploring self-managed options within customer engagement or related fields, resources on self hosted lms can offer valuable insights into selecting platforms that provide greater control and customization, which might align with broader organizational goals for data governance and integration flexibility.

Frequently Asked Questions about Braze

What are the most popular alternatives to Braze?

Leading competitors to Braze include Iterable, CleverTap, Insider, Klaviyo, Salesforce Marketing Cloud, Customer.io, MoEngage, EngageLab, Twilio Engage, and Maestra.

How do Braze alternatives differ in pricing models?

Most alternatives feature tiered or customizable pricing, often offering lower entry-level plans than Braze. Enterprise options are available for larger companies. Some providers focus on cost efficiency by charging only for the necessary features and scale.

Are Braze alternatives suitable for businesses of all sizes?

Yes, many alternatives are designed to be scalable, serving startups through to large enterprises with adaptable features and pricing structures to meet varying business needs.

What factors should be considered when choosing a Braze alternative?

Important considerations include integration capabilities, scalability, ease of use, pricing, data security, and customer support. It is also crucial to assess how well the platform aligns with your marketing goals and existing technology stack.

How do Braze alternatives support omnichannel engagement?

Most top alternatives enable engagement across multiple channels such as email, SMS, push notifications, web, and WhatsApp, allowing brands to deliver a seamless, unified customer experience.

Is migrating from Braze to an alternative a complex process?

The migration complexity varies by vendor. However, many alternatives provide data import tools, implementation support, and dedicated onboarding assistance to facilitate smoother transitions.

How user-friendly are Braze alternatives?

Some options, like EngageLab, emphasize intuitive interfaces and minimal learning curves, making them accessible to non-technical users, whereas others may require more specialized expertise.

Can Braze alternatives integrate with existing systems?

Leading alternatives generally offer robust integration options to connect with CRM, analytics, and e-commerce platforms, though verifying compatibility with your specific systems is essential.

What customer support can I expect from Braze alternatives?

Support varies, but many reputable providers deliver comprehensive assistance, including onboarding, training, and ongoing help tailored to organizational requirements.

How do Braze alternatives handle data security and compliance?

Most modern alternatives maintain strong data security practices and comply with international standards. The extent of compliance, such as GDPR or CCPA, should be confirmed based on your regulatory needs.

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