15 Best Ecommerce Platforms for 2025

Imed Bouchrika, Phd

by Imed Bouchrika, Phd

Co-Founder and Chief Data Scientist

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List of eCommerce Platforms

1
Read more about NetSuite SuiteCommerce

NetSuite SuiteCommerce stands out as a comprehensive cloud-based ecommerce platform that integrates effortlessly with NetSuite’s ERP, CRM, inventory, and order management systems, eliminating manual data entry and costly third-party tools. This deep integration offers businesses a unified, real-time perspective on customer data, inventory levels, and order status, which enhances operational efficiency and accelerates order fulfillment. The platform’s scalability allows it to support extensive product catalogs and accommodate growth across both B2B and B2C sectors, while its SaaS model enables quick deployment and continuous updates without disruption. Additionally, SuiteCommerce’s mobile-responsive designs and advanced shopping functionalities elevate the customer experience, fostering engagement and boosting conversion rates.

Key Features of NetSuite SuiteCommerce
  • Unified B2B and B2C Ecommerce Platform
  • Real-Time Inventory Management
  • Comprehensive Order Management
  • Integrated Point of Sale (POS)
  • Centralized Customer Relationship Management (CRM)
Price of NetSuite SuiteCommerce

NetSuite SuiteCommerce pricing varies widely based on business size, customization, and transaction volume. The Standard plan typically costs between $999 and $3,000 per month and suits medium to large businesses with moderate customization needs. SuiteCommerce Advanced requires a custom quote, generally costing significantly more due to its scalability and advanced features, ideal for enterprise-level operations. The legacy Site Builder option lacks published pricing and offers basic eCommerce functionality for smaller businesses. Additional fees apply for user licenses, ranging from $99 to $149 monthly per user, and implementation costs can exceed $10,000 depending on complexity.

2
Read more about Simpl Fulfillment

Simpl Fulfillment stands out as a technology-driven fulfillment partner tailored for eCommerce businesses, featuring a cloud-based platform that seamlessly integrates with more than 80 sales channels like Shopify, Amazon, and eBay. This integration automates order processing, significantly cutting down manual work and reducing errors. The service includes same-day shipping for orders placed by noon CST, ensuring swift delivery to customers. Additionally, users benefit from real-time inventory tracking, secure storage solutions, customizable packaging, and dedicated customer support, making it a comprehensive choice for businesses aiming to scale efficiently.

Key Features of Simpl Fulfillment
  • Cloud-Based Platform
  • Same-Day Order Processing
  • Integration with Major E-commerce Platforms
  • Two-Way Inventory Management
  • Pick and Pack Services
  • Address Validation
  • Subscription Box Fulfillment
  • Advanced Reporting
Price of Simpl Fulfillment

No specific pricing details or plan structures are publicly available for Simpl Fulfillment. The company does not disclose standard rates, tiered packages, or usage-based fees on its website. Prospective customers must contact Simpl Fulfillment directly to receive a customized quote tailored to their order volume and unique business requirements. There is no indication of any free trial or entry-level plan offerings at this time, so pricing remains entirely dependent on direct consultation with the vendor.

3
Read more about Seller Snap

Seller Snap stands out as an advanced repricing tool for Amazon sellers, leveraging an AI-driven algorithm that employs game theory to boost profits while steering clear of harmful price wars. By continuously monitoring competitor activity and adjusting prices automatically, it helps sellers secure or retain the Buy Box without sacrificing margins. The platform’s high degree of automation allows users to outsource nearly all daily repricing duties, significantly cutting down on manual effort and simplifying operations. Additionally, its customizable reports and in-depth analytics provide real-time insights into sales, inventory, and competition, empowering sellers to make quick, informed decisions tailored to their business needs.

Key Features of Seller Snap
  • AI-Powered Game Theory Repricing Engine
  • Automated Price Adjustments in Real Time
  • Buy Box Tracking and Analytics
  • Customizable Repricing Rules and Automations
  • Multi-Account and Multi-Store Management Dashboard
  • Amazon API Integration for Instant Sync
  • Support for Both FBA and FBM Sellers
  • Profitability and Revenue Analytics Dashboards
Price of Seller Snap

Seller Snap’s Standard Plan costs around $500 per month and includes access to its Game Theory AI Repricer, support for up to 15,000 SKUs, a full analytics dashboard, and Amazon Seller Central integration with basic support. Premium and Custom plans, which cover more than 15,000 SKUs and offer features like multi-store dashboards and priority onboarding, require direct contact for pricing as they are not publicly listed. Overall pricing ranges between $250 and $800 monthly for up to 10 users and 30,000 listings. A 15-day free trial is available.

4

YourFit by 3DLOOK

4 / 5

Read more about YourFit by 3DLOOK

YourFit by 3DLOOK revolutionizes online apparel shopping by merging photorealistic virtual try-on technology with precise, AI-driven sizing recommendations, significantly minimizing the uncertainty of selecting the correct fit. Users simply upload two photos, enabling the platform to create detailed body measurements and lifelike 3D avatars for accurate garment visualization, all accessible on both mobile and desktop devices with guidance from a voice assistant. Retailers benefit from a notable 6 percent drop in return rates, addressing a critical challenge in e-commerce, while also experiencing a substantial boost in conversion rates, sometimes as high as 250 percent. For shoppers, this innovative solution offers enhanced confidence, convenience, and an engaging experience that eliminates the need for physical fitting rooms or in-store trials.

Key Features of YourFit by 3DLOOK
  • Photorealistic Virtual Try-On
  • Accurate Body Measurement with AI
  • Automated Size and Fit Recommendations
  • AI-Driven Recommendation Engine
  • Omnichannel Experience for Online and In-Store
  • “Tap-to-Virtual Fit” with NFC and RFID
  • Cross-Device Compatibility
  • Reduction of Return Rates
Price of YourFit by 3DLOOK

YourFit by 3DLOOK does not disclose specific pricing information publicly. A setup fee is required for implementation, but no details on subscription plans or pricing structures are available. There is no free trial or freemium version offered. Prospective customers must contact the vendor directly to receive a custom quote tailored to their business needs. For context, some competitors in this space offer volume-based pricing starting around $99 per month, which may help when evaluating YourFit’s potential costs.

5

Competera

4 / 5

Read more about Competera

Competera is an AI-powered pricing optimization platform designed for online and omnichannel retailers seeking to enhance profitability, competitiveness, and customer trust through data-driven pricing strategies. By leveraging machine learning and real-time market data, Competera enables businesses to make informed pricing decisions that align with market dynamics and consumer behavior.

Key Features of Competera
  • AI-Powered Pricing Optimization
  • Real-Time Competitive Data
  • Dynamic Pricing
  • Price Monitoring
  • Promotional Analysis
  • Market Analysis
  • Price History Tracking
  • Price Elasticity Analysis
Price of Competera

Competera offers custom pricing plans tailored to the specific needs of each business. Pricing is based on factors such as the number of SKUs, competitors monitored, and the scope of features required. While exact pricing details are not publicly disclosed, some sources indicate that plans start at approximately $323 per month. Interested businesses are encouraged to contact Competera directly for a personalized quote and to discuss their unique requirements. 

6

ShipHype Fulfillment

4.5 / 5

Read more about ShipHype Fulfillment

ShipHype Fulfillment stands out by offering precise and timely order processing, backed by a 2PM cutoff and a 100% accuracy guarantee. Their all-in-one pick and pack services streamline packaging and shipping from a centralized location, saving businesses valuable time. Designed to adapt to various logistics demands, ShipHype provides transparent pricing and scalable solutions that grow alongside your business. With real-time tracking and seamless integration with popular e-commerce platforms, their system grants full control over orders and inventory while enhancing operational efficiency.

Key Features of ShipHype Fulfillment
  • Automated Order Fulfillment
  • Real-Time Order and Inventory Tracking
  • Advanced Warehouse Management System (WMS)
  • Multi-Channel Integration
  • 100% Accuracy Guarantee
  • Rate Analysis and Rate Shopping
  • Dedicated Account Managers
  • Customizable Shipping Options
Price of ShipHype Fulfillment

ShipHype charges a $499 monthly platform fee covering software access and account support. Receiving is free for the first two hours, with additional labor at $40 per hour. Storage fees depend on the type: small bins cost $3/month, large bins $5/month, shelves range from $5 to $8, and pallet storage runs $35 to $50 monthly. Pick and pack fees vary by volume—$2.50 per order for under 10,000 orders monthly, dropping to $2.00 for higher volumes, plus $0.50 for extra items. Shipping costs vary by package specifics. A $500 refundable deposit is required at signup.

7

AddSearch

4.45 / 5

Read more about AddSearch

AddSearch transforms the search experience by offering real-time indexing—ensuring that any content updates, from revised pricing to new product listings, appear instantly in search results, which is especially critical for sectors like e-commerce. Its intelligent system leverages advanced algorithms to personalize search results, adapting to individual user habits and ensuring that visitors receive the most relevant content each time. Moreover, the platform’s in-depth analytics yield valuable insights into user search patterns, enabling organizations to refine their content strategies effectively. With support for over 30 languages, AddSearch also guarantees a seamless and inclusive experience for a global audience.

Key Features of AddSearch
  • Advanced AI-powered search technology solutions
  • Personalized dynamic user search results
  • Comprehensive real-time search analytics insights
  • Interactive advanced autocomplete query suggestions
  • Seamless multi-CMS integration for websites
  • Optimized responsive mobile search experience
  • Intelligent zero-result search handling strategies
  • Reliable 99.99% uptime service guarantee
Price of AddSearch

AddSearch offers flexible pricing tailored to business needs. The Professional plan is available at $129 monthly or $99 per month when billed annually, featuring search result management, autocomplete, and Google Analytics integration. For advanced needs, the Premium plan starts at $649 monthly or $499 monthly billed annually, with enhanced ranking tools, personalization, and priority support. The Enterprise plan provides fully customizable solutions, multiple indices, and commercial terms based on individual requirements. A 14-day free trial allows prospective clients to evaluate features before committing. Explore more benefits during your trial experience.

8

Adobe Commerce

4.65 / 5

Read more about Adobe Commerce

Adobe Commerce, once known as Magento, offers a versatile eCommerce solution that effortlessly scales with your business, managing extensive product catalogs and heavy transaction volumes without compromising performance. Its flexible framework empowers businesses to craft personalized online experiences and unique branding, ensuring that each store reflects its distinct identity. The platform's robust security measures, including routine updates and layered permissions, provide essential protection for both company and customer data. Moreover, Adobe Commerce comes equipped with built-in SEO tools and seamless integration capabilities with third-party applications and payment gateways, streamlining operations while enhancing online visibility.

Key Features of Adobe Commerce
  • Seamless Multi-Channel Selling Capabilities
  • Innovative Customizable and Flexible Platform Architecture
  • Comprehensive Advanced B2B Functionalities
  • Streamlined Integrated One-Page Checkout Process
  • Responsive Mobile-First Optimized Interface
  • Powerful Built-in Content Management System
  • Effective SEO Tools for Enhanced Visibility
  • Comprehensive Robust Analytics and Reporting Suite
Price of Adobe Commerce

Adobe Commerce offers plans starting at $22,000 annually, which can escalate to $125,000 depending on Gross Merchandise Value. Its pricing model accommodates advanced eCommerce functionalities with customizable storefronts suited for varying business sizes. On a cloud-based note, Adobe Commerce Cloud is priced between $40,000 and $200,000 per year, delivering managed services with enhanced performance, security, and reliability. No free trials are available; potential customers are advised to discuss their requirements directly with the Adobe Commerce sales team for tailored pricing configurations and assessments. Contact them directly.

9

3dcart

4.55 / 5

Read more about 3dcart

3dcart presents a robust all-in-one e-commerce solution designed with a diverse range of features to facilitate business growth. Its integrated tools for SEO enhancement, email campaigns, and social media engagement empower merchants to streamline their marketing efforts without resorting to additional external applications. The platform's versatility is further highlighted by its over 100 professionally designed, mobile-responsive themes and the option to modify these templates using HTML and CSS for a personalized brand appearance. Additionally, with support for more than 100 payment gateways and competitively low pricing starting at $19 per month—without any transaction fees—3dcart offers a compelling mix of functionality and affordability for those evaluating e-commerce software options.

Key Features of 3dcart
  • Product Management
  • Shopping Cart Functionality
  • SEO and Marketing Tools
  • Payment Processing
  • Order Management
  • Inventory Management
  • Mobile Compatibility
  • 24/7 Customer Support
Price of 3dcart

3dcart pricing meets different business needs. The Startup plan at $19 per month provides essential features without transaction fees and a 15-day free trial. The Plus plan at $59 monthly offers unlimited products, omnichannel capabilities, and round-the-clock support. The Pro plan, priced at $229 per month, suits businesses with up to $1 million annual sales by delivering advanced functionalities and unlimited bandwidth. The Enterprise plan begins at $499.99 monthly, providing custom solutions for high-volume retailers. Each plan eliminates transaction fees and includes a 15-day trial to experience its features fully.

10

Big Cartel

4.55 / 5

Read more about Big Cartel

Big Cartel is designed with simplicity and personalization in mind, providing a user-friendly setup that empowers those with limited technical know-how to create and manage their online storefronts effortlessly. The platform's flexible design options allow for extensive customization, enabling users to craft a storefront that mirrors their brand identity while enhancing the overall shopping experience. Its transparent pricing model, which includes a free plan and the absence of transaction fees, makes it a particularly appealing choice for startups and individual sellers eager to retain a larger portion of their earnings. Additionally, seamless integration with a variety of third-party tools—including payment processing and marketing applications—ensures that users can efficiently expand their store's functionalities to better meet their business needs.

Key Features of Big Cartel
  • Flexible Product Listings by Plan
  • Customizable and Branded Store Templates
  • Zero Transaction Fees on Sales
  • Multiple Integrated Payment Processing Options
  • Real-Time Analytics Dashboard for Insights
  • Mobile-Responsive Themes Ensure Seamless Experience
  • Custom Domain Usage Boosts Brand
  • Free Plan Availability Empowers Creators
Price of Big Cartel

Big Cartel offers pricing plans that simplify eCommerce. The Gold Plan is free forever and allows up to five product listings with basic selling features and one image per listing. For bigger needs, the Platinum Plan costs $15 a month (or $12 monthly with annual billing), supporting up to 50 listings, multiple images, custom domain, and bulk editing. The Diamond Plan, priced at $30 per month (or $24 with annual billing), increases capacity up to 500 listings, offering advanced eCommerce functionality with support. These straightforward options empower businesses to scale.

11

BigCommerce

4.6 / 5

Read more about BigCommerce

BigCommerce offers a powerful platform for online retailers by bundling essential features such as unlimited staff accounts, Google Shopping integration, and product reviews within its base plans, eliminating the need for costly add-ons. Its policy of no transaction fees ensures that merchants keep the entirety of their sales revenue, while 24/7 expert support helps quickly address any technical challenges. The platform excels in integrating with major marketplaces and social media channels like Amazon, eBay, Walmart, Google, and Facebook, as well as connecting with popular point-of-sale systems for businesses with physical stores. Additionally, BigCommerce’s robust infrastructure guarantees exceptional uptime and security, alongside global capabilities like automated tax calculations and multi-language support, making it a scalable solution that handles high traffic volumes efficiently.

Key Features of BigCommerce
  • Unlimited products, file storage, bandwidth.
  • Streamlined single-page checkout process design.
  • Multi-storefront support from unified account.
  • Responsive, mobile-optimized store themes delivered.
  • Advanced search engine optimization tools.
  • In-depth reporting and analytics solutions.
  • Customizable checkout experience via API.
  • Robust, enterprise-level security safeguards ensured.
Price of BigCommerce

BigCommerce offers dynamic pricing plans that cater to companies with different needs. The Standard plan starts at $39 per month (or $29 billed annually), delivering essential features for streamlined online selling. The Plus plan, priced at $105 monthly or $79 annually, introduces advanced functionalities such as cart recovery and customer segmentation. The Pro plan, costing $399 or $299 with annual billing, brings enhanced reporting and tailored filtering. For larger organizations, the Enterprise plan provides custom pricing. A 15-day free trial allows prospective users to experience key features risk-free with confidence.

12

Ecwid

4.45 / 5

Read more about Ecwid

For prospective customers assessing the right software solution, Ecwid stands out by providing an affordable e-commerce platform that even allows new businesses to sell up to five products at zero cost. Its seamless integration with existing websites, achieved through a simple code snippet, enables companies to add e-commerce functionality without the need to overhaul their current online presence. Moreover, Ecwid’s multi-channel selling capabilities, robust inventory management, diverse payment gateways, and comprehensive support resources combine to create a versatile tool geared toward driving visibility and boosting sales.

Key Features of Ecwid
  • Multi-Channel Sales Across Multiple Platforms
  • Instant Site Builder With Templates
  • Seamless Integration Into Existing Websites
  • Effective Inventory Management And Tracking
  • Flexible Payment Processing Gateway Integrations
  • Mobile App For On-the-Go Management
  • SEO Optimization And Customization Features
  • In-Depth Analytics And Reporting Tools
Price of Ecwid

Ecwid provides pricing plans catering to varied business requirements. The Free plan supports five products, perfect for startups. The Venture plan at $25 monthly (or lower annually) handles up to 100 products and includes social selling and mobile management. The Business plan, priced at $45 monthly, accepts up to 2,500 products with additional SEO and subscription features. The Unlimited plan at $105 monthly accommodates limitless inventory and staff. No transaction fees are charged by Ecwid itself, though additional expenses may arise for custom development and third-party integrations. Overall, straightforward options.

13

OpenCart

4.4 / 5

Read more about OpenCart

OpenCart presents a versatile and intuitive e-commerce platform that streamlines the process of managing online stores, even for those with limited technical expertise. Its centralized admin panel simplifies everything from inventory management to order tracking, while accommodating an unlimited number of products and categories—a boon for retailers anticipating growth. Offering multi-store capabilities from a single interface, the system empowers operators to tailor multiple storefronts for diverse markets, ensuring each site meets its unique customer needs. Furthermore, with built-in support for multiple languages, currencies, abundant extensions, and integrated payment and shipping options, OpenCart delivers a robust, flexible solution designed to enhance both user engagement and operational efficiency.

Key Features of OpenCart
  • User-Friendly Interface
  • Open Source
  • Multi-Store Management
  • Extensive Themes and Templates
  • Unlimited Products and Categories
  • Integrated Payment Gateways
  • Sales Reports and Analytics
  • Mobile Responsiveness
Price of OpenCart

OpenCart is free to download, but additional costs emerge when enhancing functionality. Self-hosting expenses range from $300 to $2,400 annually, while cloud hosting options start at $59 per month and can total up to $2,400 a year. Themes generally cost between $30 and $100, and essential extensions further add $500 to $1,500 per year. For companies needing bespoke design and support, agency costs can reach $2,500 to $10,000. Simpler extensions, such as those adding pricing display features, are available for modest fees, offering adaptable solutions to suit diverse operational needs.

14

PrestaShop

4.5 / 5

Read more about PrestaShop

PrestaShop shines as an optimal eCommerce solution with its open-source framework, enabling businesses to modify the source code without incurring licensing fees and thereby tailor their online stores to exacting requirements. Its specialized design for eCommerce is evident in the suite of built-in tools that simplify product management, inventory control, and customer interactions, ensuring that even users with limited technical expertise can set up and manage their stores with ease. Furthermore, the platform’s compatibility with multiple currencies and languages, complemented by a diverse marketplace of themes and modules, positions it as a compelling choice for businesses aiming to serve global audiences. Regular software updates and the backing of a vibrant developer community also ensure that PrestaShop remains robust, secure, and adaptable to evolving market trends.

Key Features of PrestaShop
  • Completely Open Source eCommerce Platform
  • Robust Unified Multi-Store Management Interface
  • Effortless Product Inventory Management Suite
  • Advanced Built-in SEO Optimization Toolkit
  • Highly Customizable Storefront Theme Designs
  • Flexible Integrated Payment Gateway Solutions
  • Optimized Responsive Mobile-First User Interfaces
  • Comprehensive In-Depth Real-Time Sales Analytics
Price of PrestaShop

PrestaShop offers three distinct pricing models catering to varied business needs. The Classic Plan provides a free source code download, requiring separate hosting and domain purchases while offering full customization, extensive themes, and advanced SEO. The Hosted Plan starts at €24 (excl. VAT) monthly, including hosting, installation, automatic VAT calculations, GDPR tools, and a free 14-day trial. The Enterprise Plan works on a custom quote, delivering high-performance hosting, secure scalability, and tailored services. Each plan is designed to balance flexibility with essential e-commerce functionalities. Select the plan that suits.

15

Salesforce Commerce Cloud

4.4 / 5

Read more about Salesforce Commerce Cloud

Salesforce Commerce Cloud emerges as a robust, cloud-based platform that empowers businesses to dynamically scale their operations in response to varying traffic volumes, ensuring uninterrupted performance even during peak retail periods. By harnessing the advanced capabilities of Einstein AI, it delivers personalized shopping experiences through tailored product recommendations and targeted marketing initiatives that convert casual browsers into engaged customers. The platform further distinguishes itself by unifying online and offline sales channels, streamlining inventory and customer service management across all touchpoints. Moreover, its built-in support for multiple languages and currencies, along with a comprehensive marketing toolkit, makes it an appealing choice for companies intent on expanding their global reach and boosting return on investment.

Key Features of Salesforce Commerce Cloud
  • Seamless Multi-Channel Digital Commerce Experience
  • Unified B2B and B2C Operations
  • Highly Tailored Personalized Customer Experiences
  • Einstein Smart AI-Driven Product Recommendations
  • Optimized Mobile-First Seamless Shopping Experience
  • Robust Order and Fulfillment Management
  • Flexible Modern Headless Commerce Architecture
  • Seamless Integration with Salesforce Ecosystem
Price of Salesforce Commerce Cloud

Salesforce Commerce Cloud offers a tiered pricing structure suited for various business sizes. Its B2C Commerce plan features custom pricing based on site count, price books, and available sandbox credits offering mobile-first design, native targeting, and multi-site management. The B2B Commerce plan is similarly customized on business needs with annual contracts and tailored functionalities. Finally, Order Management pricing depends on selected features and includes comprehensive order lifecycle management with 360-degree customer views. Free trials let customers explore these options before committing; contact Salesforce for detailed customized pricing information. Contact now.

16

Shopify

4.65 / 5

Read more about Shopify

For prospective customers weighing their options for an e-commerce solution, Shopify stands out with its exceptionally user-friendly design that caters to individuals lacking technical proficiency. The platform’s intuitive drag-and-drop interface and adaptable templates enable a rapid setup of online stores, thereby slashing the time typically required to launch a digital storefront. Boasting an expansive suite of over 8,000 apps, Shopify allows businesses to enrich their operations—from inventory management to specialized marketing tools—ensuring a customized experience aligned with diverse operational demands. In addition, its 24/7 customer service, seamless payment processing (inclusive of its proprietary gateway), and support for multi-channel selling combine to deliver a comprehensive solution tailored for today’s dynamic online marketplace.

Key Features of Shopify
  • Intuitive, user-friendly online store dashboard
  • Simple, drag-and-drop online store builder
  • Highly customizable professional store themes
  • Fully responsive mobile-first design approach
  • Seamless, flexible multi-payment gateway integration
  • Advanced analytics with detailed reporting
  • Built-in SEO optimization and tools
  • Expansive Shopify App Store marketplace
Price of Shopify

Shopify provides pricing options for various business sizes. A three-day free trial permits exploration without commitment. The Basic plan is priced at $29 monthly, offering shipping discounts, inventory support, round-the-clock chat, and global selling in three markets. The Shopify plan at $79 monthly adds extra staff slots and better card rates. A $299 plan delivers enhanced support, more accounts, and increased checkout capacity. For large enterprises, the Plus plan at $2,300 monthly on a three‐year term offers extensive global reach and unlimited staffing. Each option provides features for business growth.

17

Square Online

4.7 / 5

Read more about Square Online

Square Online presents an appealing solution for prospective customers by offering a free plan that enables businesses—even those on a limited budget—to initiate their online selling journey, albeit with transaction fees applied. Its intuitive interface, coupled with seamless integration with Square’s Point of Sale system, empowers users to manage both online and brick-and-mortar sales while keeping inventory and customer data neatly consolidated. Additionally, the platform supports unlimited product listings with a mobile-responsive design and robust e-commerce tools such as abandoned cart recovery and analytics, making it a versatile option for businesses aiming to broaden their digital footprint and connect effortlessly with social media channels.

Key Features of Square Online
  • Free Plan with no fees
  • Easy Website Builder for customization
  • Custom Domain free first year
  • Powerful built-in SEO Optimization Tools
  • Seamless Sync with Square POS
  • Exceptional mobile-optimized store design experience
  • Multiple diverse payment method options
  • Robust inventory management and reporting
Price of Square Online

Square Online delivers three pricing plans that cater to various business needs. The Free Plan costs $0 per month, offering unlimited product listings, basic design tools and essential SEO functionalities in exchange for Square branding and a standard transaction fee. The Plus Plan at $29 monthly (annual billing) removes Square branding while enabling custom domain integration and advanced site customization. The Premium Plan, priced at $79 monthly (annually), includes every Plus feature alongside lower transaction fees, real-time shipping rates and premium support ensuring scalability for growing enterprises. Strong value provided.

18

Squarespace

4.75 / 5

Read more about Squarespace

Squarespace stands out as an accessible website builder, featuring an intuitive drag-and-drop interface that empowers users without any coding expertise to craft professional sites effortlessly. The platform offers an appealing assortment of customizable, fully responsive templates, enabling prospective users to tailor colors, fonts, and layouts to precisely mirror their brand identity while its embedded SEO tools enhance online visibility. Its robust e-commerce capabilities further simplify the transition to managing inventories and processing payments, making it a pragmatic choice for those aiming to establish or expand an online store. Additionally, with built-in features such as SSL security, domain registration, and round-the-clock customer support, Squarespace provides a secure and comprehensive solution tailored to help users thrive in the digital landscape.

Key Features of Squarespace
  • User-Friendly, Code-Free Website Builder Module
  • Professionally Designed, Customizable Templates Feature
  • Comprehensive E-Commerce Functionality and Tools
  • Automatically Optimized Mobile Website Experience
  • Fully Built-In SEO Optimization Tools
  • Comprehensive, Detailed Analytics Dashboard Overview
  • Flexible Integrations and Extensions Hub
  • Integrated, Branded Custom Email Campaigns
Price of Squarespace

Squarespace provides a 14-day free trial that lets prospective customers explore its features. The Personal Plan offers essential tools at $16/month and includes basic customization and two contributors. The Business Plan at $23/month enhances flexibility with complete CSS and JavaScript customization and integrated eCommerce, though it charges a 3% fee on sales. The Basic Commerce Plan at $28/month and the Advanced Commerce Plan at $52/month offer robust eCommerce capabilities without transaction fees, while Enterprise pricing is tailored for larger teams. Every plan caters exceptionally to diverse business needs and budgets.

19

Volusion

4.55 / 5

Read more about Volusion

Prospective customers exploring a versatile eCommerce platform will find Volusion appealing due to its all-in-one design, which consolidates critical functions such as inventory management, payment processing, and marketing into a single, streamlined dashboard. The platform eliminates transaction fees on all plans while facilitating flexible payment processing through multiple gateways like PayPal and Stripe. Its intuitive site builder empowers users without coding expertise to create visually compelling, customized online stores, ensuring that branding needs are effectively met. Enhanced by 24/7 customer support and a mobile app that caters to on-the-go management, Volusion provides a comprehensive solution designed to meet the evolving demands of online business operations.

Key Features of Volusion
  • Ecommerce Site Builder
  • Responsive Themes
  • Product Management
  • Inventory Tracking
  • Payment Processing
  • Premium Checkout
  • SEO Tools
  • Robust Analytics and Reporting
Price of Volusion

Volusion's pricing plans address various business needs with distinct features. The Personal plan offers up to 100 products for $29/month or $261 annually, perfect for smaller operations. Professionals benefit from a plan supporting up to 5,000 products at $79/month with enhanced support. Larger stores might opt for the $299/month Business plan with unlimited products and priority support. For enterprise-level solutions, the Prime plan is custom-priced based on GMV, providing extensive integrations and VIP support. Prospective users also enjoy a 14-day free trial to test the platform. Explore all options today.

20

Weebly

4.75 / 5

Read more about Weebly

Weebly is a versatile website builder designed to streamline the website creation process through an intuitive drag-and-drop interface, making it ideal for users without any coding background while still delivering the robust functionality that businesses require. Its assortment of mobile-responsive themes ensures that websites not only look polished but also adapt seamlessly to a variety of devices, and its integrated e-commerce tools empower small businesses to manage online stores efficiently, from inventory control to secure payment processing. Additionally, Weebly includes built-in SEO features to help enhance online visibility, a mobile app for on-the-go adjustments, and comprehensive customer support paired with a free plan, collectively offering a compelling software solution for prospective customers seeking ease of use and flexibility.

Key Features of Weebly
  • Drag-and-Drop Editor
  • Mobile-Responsive Templates
  • Built-in E-commerce Functionality
  • SEO Tools
  • Custom Domain Support
  • SSL Security
  • Analytics and Reporting
  • Secure Payment Processing
Price of Weebly

Weebly provides flexible pricing plans to suit diverse website needs. The Free Plan offers essential functionalities including SSL security and limited storage for those starting out. The Personal Plan allows domain connection, removes intrusive ads, and provides unlimited storage at an affordable monthly cost. More options are available via the Professional Plan, which enhances site customization with advanced statistics and ad removal. Finally, the Performance Plan builds on these features by integrating eCommerce capabilities and tools for businesses seeking growth. Each plan adapts to varying requirements with clear pricing tiers.

21

Wix

4.45 / 5

Read more about Wix

Wix stands out as a user-friendly platform, featuring an intuitive drag-and-drop editor that enables individuals without any web design background to create polished websites with ease. It offers an impressive array of over 800 templates alongside extensive design tools, allowing users to tailor their sites to suit personal tastes or specific project requirements. Beyond basic website building, Wix provides a versatile range of built-in features and applications, such as booking and event management, catering to both straightforward and more complex site needs. Additionally, its AI-driven website builder enhances the setup experience by delivering customized recommendations based on individual user preferences.

Key Features of Wix
  • Intuitive Drag and Drop Website Editor
  • Dedicated Mobile Site Editor for Devices
  • Professionally Designed Responsive Templates
  • Built-in Advanced SEO Optimization Tools
  • Comprehensive E-commerce Capabilities & Payment Processing
  • Extensive App Market for Enhanced Functionality
  • Custom Domain Integration for Brand Identity
  • Integrated Analytics and Tracking Tools
Price of Wix

Wix’s pricing structure caters to varying needs, from individuals to businesses. The free tier offers basic site tools with Wix branding, while the Combo plan at $16/month removes ads and links a custom domain. The Unlimited plan at $22/month provides increased storage, unlimited bandwidth, and built-in ad credits. For more robust branding, the Pro at $27/month and VIP at $45/month include advanced design elements and superior support. Dedicated business and eCommerce plans start at $27/month, offering payment integrations and enhanced marketing features, with a free trial allowing exploration before commitment.

22

WooCommerce

4.35 / 5

Read more about WooCommerce

WooCommerce is a free, open-source plugin designed for WordPress that allows aspiring online retailers to launch a fully functional eCommerce website without incurring major upfront software expenses. Its adaptability is another standout feature, as it supports everything from physical products to digital downloads and subscriptions, enabling businesses to tailor their storefront through a wide selection of themes and plugins. Beyond its cost-effectiveness and flexible design options, WooCommerce benefits from strong community support, offering extensive documentation, forums, and instructional resources that help streamline troubleshooting and development. Additionally, the platform is inherently SEO-friendly, equipped with built-in optimization tools and compatibility with SEO plugins like Yoast SEO to enhance search engine visibility and drive traffic.

Key Features of WooCommerce
  • Open Source eCommerce Platform
  • Flexible and Diverse Product Types
  • Customizable Themes and Design Options
  • User-Friendly Dashboard for Easy Management
  • Integrated Secure Payment Gateways
  • Advanced Inventory and Shipping Management
  • Comprehensive Analytics and Reporting Tools
  • Extensive Official Extensions and Plugin Marketplace
Price of WooCommerce

WooCommerce is free to download, but deploying a live store involves varied costs. Hosting expenses range from minimal shared plans to high-end dedicated servers, while domain registration costs around $10 to $20 annually. Users can choose between free themes or invest up to $100 yearly for premium designs. Payment processing typically charges around 2.9% per transaction with additional fees for international cards. Optional plugins, extensions, and advanced shipping or security measures add extra costs. This scalable pricing model adapts to different business sizes and usage requirements. Flexible plans for growth.

Ecommerce PlatForms Statistics

Shopping online has become an everyday activity in the past decade, and businesses have recognized the need for ecommerce platforms to reach more customers. While shopping in a brick-and-mortar store is advantageous for most, the ability to purchase items online has become more convenient for many customers. The role of social media and digital marketing also made an impact, with products being promoted becoming more accessible in just a few clicks.

In 2023, the ecommerce industry is expected to continue to grow by as much as $5.8 trillion in sales (Lin, 2022). With so many ecommerce platforms available, it can be challenging for businesses to choose the right one. This guide provides an overview of the best ecommerce platforms, their features, and benefits.

Our team at Research.com collated important statistics and trends in ecommerce that illustrate their growth over the years. We have analyzed several platforms and come up with a comprehensive list of our recommended ecommerce platforms for you to better decide which one fits best for your business.

The COVID-19 pandemic has accelerated the adoption of ecommerce in the US and North America. In the first quarter of 2020, the share of ecommerce in total retail in the US was 11.8%, but it spiked to 16.1% in the second quarter of the same year. The pandemic affected customers’ spending habits such as the following (OECD, 2020):

  •   Sales in most e-commerce providers rose to 14.8% in the US.
  •   More consumers (21%) have reported to have bought groceries online because of COVID-19.
  •   Whole Foods Markets increased its online order capabilities by 60% to meet the surge of demand in the first quarter of 2020.

Even with the pandemic under control today, online shopping has become the norm. The ecommerce industry in North America is expected to grow by 11.22% from 2023 to 2027, resulting in a market volume of $1.4 trillion in 2027 (Statista, 2023). This gave rise to many brick-and-mortar stores creating online stores as an alternative sales channel.

However, this also posed a challenge for smaller businesses and stand-alone retailers as they compete with major online stores such as Amazon. The top online ecommerce platforms like Shopify, BigCommerce, and WooCommerce offer features like SEO optimization, mobile responsiveness, and social media integration that can help businesses overcome these challenges. Popular social media platforms like Facebook, Instagram, and TikTok also have ecommerce capabilities that let users purchase items directly on the business’ page.

Ecommerce PlatForms Trends

The ecommerce industry has undergone significant changes in recent years, with new trends emerging that have impacted both the industry and consumers’ spending behavior. Here are some of the trends that have emerged in ecommerce platforms:

  • Increase in shopping through mobile apps: With more people using smartphones, consumers are encouraged to do online shopping through mobile apps. Thus, businesses come up with their own mobile apps by hiring software engineers and developers.
  • Integration of social media and commerce: Social media platforms like Instagram and Facebook have become popular channels for ecommerce, with businesses using these platforms to sell their products directly to consumers. Business owners looking for the best ecommerce platform for beginners can start with social media.
  • Use of influencer marketing to push brand awareness: The rise of video blogging (vlogging) and short-form content has led to brands turning to content creators to promote their products and services. In 2020, Instagram increased its influencer market share by over $2 billion, while TikTok influencers were on the rise from 36,000 influencers to as much as 106,000 (Dencheva, 2023).
  • Importance of customer retention: With ecommerce becoming highly competitive, it has been increasingly important for businesses to make an effort to retain customers and gain their trust. According to Billsby, even just a 5% improvement in customer retention can increase profit by as much as 25%. In addition, repeat customers tend to spend 67% more than new ones (2022). Loyalty rewards, discounts, and coupons can be good practices that will encourage customers to come back for more.
  • Augmented reality: Augmented reality is becoming increasingly popular in ecommerce platforms, with consumers using AR to visualize products before making a purchase. High-end brands such as Burberry have used this technology to let customers see how the clothes will fit them before making a purchase (Adobe Experience Cloud Team, 2023).

How does choosing the right ecommerce platForm impact SEO and online visibility?

Selecting an ecommerce platform that supports SEO features is crucial for businesses aiming to improve their online visibility and attract organic traffic. Optimized SEO capabilities can lead to higher rankings on search engines, which translates to increased customer reach and potential sales. Here are some essential SEO considerations when choosing an ecommerce platform:

  • Customizable URL Structures: Look for platforms that allow for customizable and clean URL structures. A well-structured URL that includes relevant keywords can improve search engine rankings and make pages more user-friendly.
  • Meta Tag and Header Customization: Platforms with options to customize meta titles, descriptions, and header tags provide greater control over how products and pages appear in search results. Optimizing these elements can improve click-through rates and visibility.
  • Mobile Optimization: With a growing percentage of consumers shopping on mobile devices, mobile-friendly platforms are crucial. Google prioritizes mobile-optimized sites in search rankings, making responsive design and fast-loading pages essential for SEO success.
  • Built-in Blog Functionality: Content marketing through blogging can significantly enhance SEO. Platforms with integrated blog options make it easy to produce regular content that targets relevant keywords, establishes brand authority, and drives organic traffic.
  • Page Speed Optimization: Search engines consider page load times in ranking algorithms, and slow sites can lead to higher bounce rates. Choose platforms optimized for fast page speeds or ones that allow easy integration with content delivery networks (CDNs) to ensure smooth user experiences.
  • Structured Data Markup: Platforms that support schema markup make it easier for search engines to understand the content and provide rich snippets in search results. This can increase click-through rates and improve rankings for product pages.
  • Image Alt Text and Compression: Ecommerce sites rely heavily on images, so platforms with easy alt text customization and image compression tools can improve both SEO and user experience.

How can ecommerce platforms enhance digital marketing performance?

Modern ecommerce platforms come equipped with built-in tools and seamless integrations that empower businesses to execute data-driven digital marketing strategies. By linking directly with advanced solutions such as internet marketing software, businesses can streamline campaign management, enhance customer segmentation, and automate targeted remarketing efforts. This integration facilitates real-time performance analytics, A/B testing, and multichannel outreach, enabling merchants to optimize their messaging and increase conversion rates while adapting swiftly to evolving market trends.

Integrating Ecommerce Platforms With Business Management Solutions

To fully harness the potential of ecommerce platforms, businesses should consider integrating them with robust business management solutions like Enterprise Resource Planning (ERP) systems. This integration enables companies to streamline operations, improve real-time decision-making, and ensure seamless data synchronization across different departments such as inventory, sales, and customer service.

By connecting your ecommerce platform to an ERP system, you can automate critical tasks like inventory updates, order processing, and financial reporting. For example, tracking stock levels and syncing them with your online store in real time minimizes overselling while enhancing the customer experience. This efficiency is especially crucial for scaling businesses looking to maintain high levels of customer satisfaction.

Moreover, modern ERP solutions come with built-in analytics features that provide actionable insights into sales trends, customer behavior, and supply chain efficiency. Businesses can leverage these tools to personalize marketing campaigns, optimize inventory management, and improve overall business agility. If you're considering exploring ERP systems, check out these comprehensive erp software examples to find a solution that fits your operational needs and growth trajectory.

Integration also supports more seamless omnichannel strategies. Whether you’re selling on social media, through an online store, or via physical locations, syncing your ecommerce platform with an ERP ensures data consistency, critical for building a unified, trustworthy brand experience.

Ultimately, the convergence of ecommerce and ERP systems empowers businesses to not only manage current complexities but also prepare for long-term growth, offering a strong competitive edge in a saturated market.

Fuel Your Business Growth With the Right Ecommerce Platform

Today’s technological advancement has made it possible for anyone to start a business and make money from the activities they are passionate about. Apart from business tools such as human resources software and data management, there are many e-commerce platform examples with innovative capabilities. However, it is important to look into the ecommerce platforms available to discern which one fits your needs. Use the right tools to your full advantage to be able to take your business to new heights and reach more customers.

Key Insights

  • Significant Growth in Ecommerce: The ecommerce industry is projected to reach $5.8 trillion in sales in 2023, demonstrating its rapid expansion and importance in the global market (Lin, 2022).
  • Impact of COVID-19: The pandemic accelerated the adoption of ecommerce, increasing its share in total retail from 11.8% in Q1 2020 to 16.1% in Q2 2020. This shift highlights the necessity for businesses to establish an online presence to stay competitive (OECD, 2020).
  • Mobile Shopping: The increase in smartphone usage has led to a rise in shopping through mobile apps, prompting businesses to develop mobile-friendly platforms and apps to cater to this growing consumer behavior.
  • Social Media Integration: Ecommerce platforms are increasingly integrating with social media channels like Instagram and Facebook, allowing businesses to sell products directly through these platforms and enhancing their reach and engagement with potential customers.
  • Influencer Marketing: The use of influencer marketing has surged, with platforms like Instagram and TikTok seeing significant increases in influencer activity. This trend helps businesses boost brand awareness and drive sales through trusted recommendations.
  • Customer Retention: Retaining customers has become crucial, with loyalty rewards, discounts, and personalized offers being key strategies. A 5% improvement in customer retention can increase profits by up to 25% (Billsby, 2022).
  • Augmented Reality (AR): AR is gaining popularity in ecommerce, allowing consumers to visualize products before purchasing. High-end brands use AR to enhance customer experience and drive sales (Adobe Experience Cloud Team, 2023).

FAQ

What are the primary benefits of using an ecommerce platform for my business?

Ecommerce platforms offer several benefits, including the ability to reach a global audience, operate 24/7, reduce operational costs, provide detailed analytics and insights, and integrate with various marketing and payment tools. These platforms streamline the process of setting up and managing an online store, allowing businesses to focus on growth and customer engagement.

How has the COVID-19 pandemic impacted the ecommerce industry?

The pandemic significantly accelerated the adoption of ecommerce, with a notable increase in online shopping and the proportion of ecommerce in total retail sales. Businesses that adapted to this shift by establishing or enhancing their online presence saw increased sales and customer engagement. The trend towards online shopping is expected to continue even as the pandemic subsides.

Why is mobile optimization important for ecommerce platforms?

With the growing number of consumers using smartphones for online shopping, mobile optimization ensures that ecommerce platforms provide a seamless and user-friendly experience on mobile devices. This includes responsive design, fast loading times, and easy navigation, which can significantly impact customer satisfaction and conversion rates.

How does social media integration benefit ecommerce businesses?

Integrating social media with ecommerce platforms allows businesses to leverage the vast user base and engagement on platforms like Instagram, Facebook, and TikTok. This integration enables direct product sales, targeted advertising, and influencer partnerships, which can drive traffic and increase sales.

What is the role of influencer marketing in ecommerce?

Influencer marketing involves partnering with social media influencers to promote products to their followers. This strategy leverages the trust and influence these individuals have with their audience, leading to increased brand awareness, credibility, and sales. It is particularly effective for reaching specific target demographics and creating authentic content around products.

How can businesses improve customer retention in ecommerce?

Businesses can improve customer retention by offering personalized experiences, loyalty programs, exclusive discounts, and excellent customer service. Utilizing data analytics to understand customer behavior and preferences also helps in creating targeted marketing campaigns and product recommendations, encouraging repeat purchases.

What is the significance of augmented reality (AR) in ecommerce?

AR enhances the online shopping experience by allowing customers to visualize products in their real environment before making a purchase. This technology is particularly useful for products like clothing, furniture, and cosmetics, where seeing the product in context can reduce uncertainty and increase the likelihood of purchase.

Which ecommerce platform is best for small businesses?

Platforms like Shopify, Wix, and Squarespace are well-suited for small businesses due to their user-friendly interfaces, affordable pricing plans, and comprehensive features. These platforms offer customizable templates, integrated payment options, and marketing tools that help small businesses establish and grow their online presence.

What should businesses consider when choosing an ecommerce platform?

Businesses should consider factors such as ease of use, scalability, customization options, integration capabilities, security features, customer support, and pricing. It's important to choose a platform that aligns with the business's current needs and future growth plans.

How do ecommerce platforms handle security and data protection?

Ecommerce platforms implement various security measures such as SSL certificates, data encryption, secure payment gateways, and compliance with data protection regulations (e.g., GDPR, CCPA). These measures ensure that customer data is protected during transactions and stored securely, building trust and confidence in the online shopping experience.

References

  • Adobe Experience Cloud Team (2023 May 23). The biggest ecommerce trends driving online retail in 2023. https://business.adobe.com/blog/basics/ecommerce-trends
  • Billsby (2022 June 9). Customer Lifetime Value — An important SaaS Metric. https://www.billsby.com/customer-lifetime-value-an-important-saas-metric
  • Dencheva, V (2023 May 10). Influencer marketing market size worldwide from 2016 to 2023. https://www.statista.com/statistics/1092819/global-influencer-market-size/
  • Lin, Y (2022 April 26). Global Ecommerce Sales Growth Report for 2023-2027. https://www.shopify.com/blog/global-ecommerce-sales?prev_msid=5d43b170-17A3-4A82-4042-0C5809082744
  • Organization for Economic Co-operation and Development (2020 October 7). E-commerce in the time of COVID-19. https://www.oecd.org/coronavirus/policy-responses/e-commerce-in-the-time-of-covid-19-3a2b78e8/
  • Statista (2023 August). eCommerce United States. https://www.statista.com/outlook/dmo/ecommerce/united-states

See What Experts Have To Say About eCommerce Platforms Software

Ben Ajenoui

Ben Ajenoui

Software Expert

Marketing & Partnership Director

OpenCart

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