Odoo SMS Review 2025: Pricing, Features, Pros & Cons, Ratings & More

Odoo SMS operates as a communication extension embedded within the Odoo ERP system, enabling users to send and manage SMS messages seamlessly without leaving the platform. This integration simplifies communication workflows, making it especially useful for sales, marketing, and customer support teams aiming to engage clients efficiently. The module supports both individual texts and bulk messaging, adaptable to varying business scales and outreach needs.

Configurable connections with external SMS gateways allow businesses to select service providers based on cost-effectiveness and coverage, ensuring reliable message delivery. Automated SMS triggers can be set up for various business events, such as order confirmations or appointment reminders, reducing manual effort and improving responsiveness. This automation capability is central to how to use Odoo SMS for streamlining customer interactions and operational alerts.

The platform’s synchronization with Odoo’s contact and CRM management lets users target specific customer segments or individual contacts with personalized messages. A comprehensive log of sent messages supports auditing and performance review, providing valuable insights into messaging effectiveness and delivery success. Such features enhance communication strategies by enabling data-driven adjustments over time.

Designed for ease of use, Odoo SMS offers a straightforward interface for composing messages, selecting recipients, and scheduling dispatches quickly. Users can create reusable message templates with dynamic fields that pull customer data directly from the database, ensuring consistent and personalized communication without extra manual input. Security measures within the system include user permission controls to safeguard sensitive data and compliance with electronic communication regulations.

For companies considering workforce solutions that integrate communication tools, exploring what is the top workforce software can provide additional context on selecting platforms that optimize both employee management and client outreach. Incorporating Odoo SMS messaging features into a broader software strategy enhances operational efficiency and customer engagement, making it a practical choice for businesses seeking integrated communication solutions.

There is no publicly available pricing information for Odoo SMS software. Interested users are advised to contact the vendor directly for detailed pricing and plan options.

• Seamless integration with Odoo ERP for synchronized SMS and business workflows
• Automation of bulk SMS campaigns with scheduling and personalized messaging
• Real-time tracking of message delivery and engagement metrics
• Customizable templates for efficient and consistent communication
• Supports two-way SMS for direct recipient responses and feedback

• Requires third-party SMS gateway integration, complicating setup and increasing costs
• Basic SMS features without native support for scheduling or automation workflows
• Non-intuitive SMS interface often needs extra user training
• Minimal SMS delivery reporting with limited message status insights
• No built-in SMS template management or two-way messaging support

Odoo SMS offers a comprehensive suite of messaging tools designed to enhance communication efficiency and engagement directly within the Odoo environment. Its capabilities support both marketing and operational needs, ensuring businesses can connect with customers and teams seamlessly.

• Integrated Messaging: Send and receive SMS without leaving the Odoo platform, streamlining all communication in one place.
• Bulk SMS Sending: Efficiently broadcast promotional messages or alerts to large recipient groups simultaneously.
• Automated Triggers: Automatically dispatch messages based on events like order confirmations or appointment reminders to boost customer interaction.
• Personalization: Use dynamic placeholders to tailor messages with recipient-specific details such as names or order information.
• Delivery Reports and Analytics: Access detailed insights on message status, open rates, and responses to measure campaign success.
• Module Integration: Seamlessly connect with CRM, Sales, and Helpdesk modules to align messaging with business workflows.
• Two-Way Messaging: Allow customers to reply to texts and manage conversations directly within Odoo.
• Scheduling: Plan SMS campaigns or individual texts in advance to ensure timely communication without manual sending.
• International Support: Reach customers worldwide with proper message formatting and regulatory compliance.
• Contact Segmentation: Target messages to specific groups based on attributes like location or purchase history for greater relevance.
• Reusable Templates: Create and store SMS templates to maintain consistency and save time on repetitive messaging.
• Third-Party Gateway Integration: Choose preferred SMS providers based on cost, reliability, or coverage for message delivery.
• Opt-In/Opt-Out Management: Ensure compliance and respect customer preferences regarding SMS communications.
• Message Length Handling: Automatically manage long texts with concatenation to guarantee full delivery.
• Workflow Notifications: Trigger SMS alerts tied to Odoo workflow changes, such as sales order updates or ticket status shifts.
• Marketing Automation Integration: Coordinate SMS within multi-channel campaigns using Odoo’s marketing tools.
• Real-Time Status Updates: Monitor message sending, delivery, and failures instantly within the platform.
• API Access: Extend or customize SMS features to fit specific business requirements through developer access.
• Searchable Message History: Easily filter and retrieve past SMS records for review or auditing purposes.
• Role-Based Permissions: Control who can send SMS messages to maintain secure communication management.
• Multilingual Messaging: Send texts in multiple languages to match recipient preferences and broaden reach.
• Internal Alerts: Use SMS for team notifications such as task reminders or meeting announcements.
• Unicode Support: Include emojis and non-Latin scripts in messages to enhance expressiveness.
• SMS Credit Monitoring: Track usage and costs within Odoo to manage messaging budgets effectively.
• Contact Syncing: Automatically update phone numbers and contact details to ensure messages reach accurate recipients.

Odoo SMS offers a range of advantages tailored to help businesses optimize their communication strategies. Below is an overview of its most impactful benefits, highlighting how it supports efficiency, engagement, and growth for a variety of users.

• Unified Communication Hub: By integrating SMS within the Odoo platform, users can handle all messaging tasks alongside CRM, sales, and support channels. This consolidation simplifies workflows and eliminates the hassle of juggling multiple tools.
• Automated and Scheduled Messaging: The software enables automatic SMS dispatch triggered by events like order confirmations or reminders. Additionally, users can plan campaigns or notifications ahead of time, ensuring messages reach recipients at optimal moments without manual effort.
• Cost-Effective Outreach: Leveraging SMS’s high open rates, Odoo provides a budget-friendly marketing channel that reaches large audiences efficiently. This makes it an attractive option for businesses seeking impactful communication without heavy expenses.
• Personalized Customer Engagement: Integration with CRM and sales modules allows targeted messaging tailored to customer journeys. The immediacy of SMS fosters prompt responses, strengthening relationships and boosting interaction rates.
• Real-Time Monitoring and Insights: Users gain transparency through live tracking of message deliveries and responses. These analytics empower businesses to fine-tune their communication strategies based on actual performance data.
• Compliance and Security: Odoo SMS supports opt-in/opt-out mechanisms essential for adhering to marketing regulations, helping companies minimize legal risks while maintaining customer trust.
• Flexible and Scalable Solution: Suitable for startups through large enterprises, the platform grows with your business needs. Multilingual support and customizable templates ensure communications remain professional and culturally relevant.
• Enhanced Internal and Customer Support: Beyond marketing, Odoo SMS improves internal alerts and customer service updates. This versatility helps staff coordination and delivers timely information directly to mobile devices.

When exploring odoo sms features and benefits, what stands out immediately is its seamless integration within the larger odoo ecosystem. This allows me to automate SMS communications directly tied to customer interactions or sales progress, making workflows much smoother. For anyone already using odoo’s CRM or sales modules, this connectivity means you don’t have to juggle multiple platforms just to keep your messaging aligned with your business processes.

From a practical standpoint, the interface is surprisingly accessible. Even if you’re not deeply technical, setting up and managing SMS campaigns feels straightforward. That’s crucial when you want your marketing or sales teams to launch messaging strategies quickly without waiting on IT support. However, I’ve noticed that while core functions like bulk messaging and scheduling are well handled, the platform doesn’t offer the advanced analytics or AI-driven optimizations that some specialized SMS marketing tools provide. So if your messaging needs are complex or high-volume, this might be a limitation.

Considering odoo sms pricing and integrations, the value proposition becomes clear. Bundling SMS functionality with a full suite of business management tools reduces the overhead of multiple vendor contracts and simplifies IT management. This approach seems especially cost-effective for small to mid-sized companies looking to handle ERP, CRM, and communications all in one place. But be prepared for a bit of a learning curve during setup, especially when connecting SMS gateways or customizing workflows—technical support may be necessary, which can add to costs.

Security and compliance also deserve attention. Odoo SMS follows key regulations like GDPR and TCPA within its integrated security framework, which is reassuring. Still, I recommend implementing solid opt-in and opt-out processes and keeping an eye on message content to maintain compliance. On the support side, experiences vary; some find official channels and community forums helpful, while others face inconsistent response times. Knowing your internal capacity to handle these aspects can impact how much you rely on odoo sms for critical communications.

For companies interested in broader business tools, it’s worth noting how SMS fits into the bigger picture. If you’re also evaluating software for financial management, checking out the most popular accounting software could give you insights on how to streamline your entire business stack efficiently.

• Retail Companies: Odoo SMS supports retailers by enabling direct text communication for promotions, order updates, and delivery notifications, enhancing customer satisfaction and driving sales during marketing campaigns.
• Healthcare Providers: Clinics and medical practices utilize automated SMS reminders and follow-ups to decrease no-shows and keep patients informed securely, a critical advantage in healthcare settings.
• Hospitality Industry: Hotels and travel agencies rely on Odoo SMS for real-time reservation confirmations, check-in alerts, and customized offers, improving guest experiences and operational efficiency.
• Manufacturing Firms: These companies streamline supply chain communications by sending alerts about orders, shipments, and inventory, thereby maintaining production schedules and partner coordination.
• Educational Institutions: Schools and universities distribute urgent announcements, exam timetables, and emergency alerts via SMS to ensure rapid, reliable communication with students and staff.
• Financial Services Companies: Banks and insurers use SMS for secure transaction alerts, payment reminders, and fraud warnings, which helps maintain trust and regulatory compliance.
• Logistics and Transportation: SMS updates on shipment status, delivery windows, and driver contacts reduce inquiries and boost customer satisfaction through transparency.
• SMEs: Small and medium-sized enterprises benefit from the integration of Odoo SMS with CRM and sales modules to nurture leads, confirm appointments, and send payment links within a scalable platform, making it ideal for the best businesses for Odoo SMS.
• Nonprofit Organizations: Nonprofits employ SMS for fundraising efforts and volunteer coordination, quickly mobilizing supporters and keeping communities informed to increase engagement.
• Real Estate Agencies: Agents use SMS to notify clients about viewings, contract updates, and new listings, facilitating prompt responses and strong client relationships in competitive markets.

Across these industries using Odoo SMS, the platform’s ability to automate and personalize messaging seamlessly fits into diverse workflows, improving operational efficiency and customer communication. For companies assessing communication tools, reviewing the top workplace training platform can offer insights into complementary software solutions that enhance overall business performance.