Best Odoo Email Marketing Alternatives & Competitors for 2025
Co-Founder and Chief Data Scientist
Read more about InvGate Service Management
InvGate Service Management presents itself as a service desk solution designed to support organizations in managing their everyday service operations. It is built with an emphasis on streamlining workflows and handling various service requests efficiently, aiming to improve overall operational productivity. The product promises a flexible approach for teams looking to enhance their service management capabilities, making it an intriguing option for businesses evaluating software solutions in the service desk category. Ultimately, InvGate Service Management is positioned as a comprehensive tool that could align well with the diverse needs of organizations seeking improved service delivery.
Key Features of InvGate Service Management
- InvGate Powerful Incident Management Suite
- InvGate Efficient Ticket Management System
- InvGate Automated Workflow Process Engine
- InvGate Intuitive Self-Service Support Portal
- InvGate Unified Knowledge Base Repository
- InvGate Advanced Analytics and Reporting
- InvGate Seamless Mobile Access Interface
- InvGate Robust Integration Capabilities Suite
Price of InvGate Service Management
InvGate Service Management’s pricing structure offers versatile options for companies. The Starter plan costs $17 per agent monthly with an annual commitment, ideal for small teams seeking basic self-service and configuration simplicity. Meanwhile, the Pro plan, priced at $40 per agent monthly (annual billing), caters to medium teams by adding ITIL-aligned workflows and automation features. The Enterprise plan features custom pricing for unlimited agents and advanced controls, including optional on-premise hosting. A free trial is also available, providing hands-on experience before commitment to refine choices.
Read more about Freshservice
Freshservice emerges as an IT service management solution designed to streamline and support essential IT operations. It positions itself as a tool that promises to simplify complex IT workflows while aiming to boost overall organizational efficiency. The platform’s approach appears to focus on delivering adaptable functionalities that can be aligned with the dynamic needs of modern IT environments. In essence, Freshservice offers prospective customers a broad-ranging solution tailored to address critical IT management challenges.
Key Features of Freshservice
- Real-Time Integrated Incident Management Module
- Flexible, Scalable SLA Management System
- Dynamic Comprehensive Knowledge Management Repository
- Centralized Unified Service Request Catalog
- Intelligent AI-Powered Service Management Solution
- Efficient Workflow Automation Engine Tool
- Robust IT Asset Lifecycle Management
- Seamless API and Integrations Framework
Price of Freshservice
Freshservice presents four pricing plans tailored to varied IT service management needs. The Starter plan at $19 per agent per month, billed annually, covers essential incident management, a knowledge base, and a self-service portal. The Growth plan at $49 enhances capabilities with asset management, employee onboarding, and customization. The Pro plan at $95 per agent monthly introduces project management, change and release controls, plus advanced analytics. The Enterprise plan at $119 delivers comprehensive solutions including effective compliance tools and dedicated support. A 14-day free trial enables complete evaluation before commitment.
Read more about ManageEngine ServiceDesk Plus
ManageEngine ServiceDesk Plus is presented as a solution within the service desk software space that aims to streamline support operations. The overview hints at its role in centralizing service requests, suggesting a design focused on enhancing efficiency in managing support-related workflows. Without delving into granular details, the article introduces the product as a contender in the competitive arena of service desk solutions—a tool that prospective users might explore further to address their unique service management challenges. This introduction sets the stage for evaluating whether ManageEngine ServiceDesk Plus aligns with an organization's needs for robust and consolidated support management.
Key Features of ManageEngine ServiceDesk Plus
- Comprehensive Automated Incident Management System
- Robust IT and Asset Management
- Integrated Configuration Management Database (CMDB)
- User-Friendly Intuitive Self-Service Portal Platform
- Streamlined Agile Change Management Process
- Powerful No-Code Automation Capabilities Integration
- Dynamic Customizable Reporting And Dashboards
- Responsive Cross-Platform Mobile Access Solution
Price of ManageEngine ServiceDesk Plus
ManageEngine ServiceDesk Plus offers three distinct pricing models. The Standard Edition provides a no-cost help desk module guaranteeing unlimited ticket and user management for both on-premises and cloud deployments. The Professional edition starts at $495 for an annual plan covering 2 technicians and 250 nodes, with a flexible 30-day trial expanding testing capabilities. The Enterprise edition begins at $1,195 for similar technician and node counts, adding ITIL, project management, and change management functionalities. Each plan is designed to scale with organizational needs while offering tried flexibility. Pricing plans deliver value.
Read more about HubSpot Service Hub
HubSpot Service Hub emerges as a dynamic platform designed to streamline customer support operations, providing a suite of tools intended to enhance the overall help desk experience. It aims to integrate multifaceted service processes, facilitating smooth communication and efficient ticket management while offering flexibility in how businesses address customer inquiries. For prospective customers in search of effective help desk software, this solution presents a versatile framework geared toward optimizing service workflows and elevating support capabilities.
Key Features of HubSpot Service Hub
- Ticket Creation User Experience
- Ticket Response User Experience
- Workflow Automation
- Email to Case
- Ticket Collaboration
- Knowledge Base
- Intelligent Routing
- Live Chat
Price of HubSpot Service Hub
HubSpot Service Hub offers a free, starter, professional, and enterprise plan for help desk software needs. The free version offers essential ticketing, live chat, and collaboration options for immediate support. The starter plan, at $20 monthly per core seat, builds on these features with conversation routing and email sequences. At $100 per month per service seat, the professional tier integrates advanced automation, ticket pipelines, and custom reporting. Finally, the enterprise option of $150 monthly per service seat further extends capabilities using playbooks and skills-based routing to manage complex support workflows.
Read more about LiveAgent
LiveAgent stands as a comprehensive Help Desk Software solution geared toward streamlining customer support processes. It promises to bring multiple support channels together into a unified system, potentially allowing support teams to manage inquiries and tickets in a centralized workspace. The platform is designed with an emphasis on efficiency, aiming to enhance overall response times and quality of service. For businesses exploring the right software to fortify their customer care efforts, LiveAgent offers a promising foundation worth considering.
Key Features of LiveAgent
- Multichannel Support
- Ticketing System
- Live Chat
- Knowledge Base
- Automation and Workflow Rules
- Reporting and Analytics
- Customer Portal
- Integration Capabilities
Price of LiveAgent
LiveAgent pricing is structured per agent each month, making it highly flexible for businesses of varying sizes. The Free Plan offers essential support at no cost. For small teams, the Small Plan starts at $15 per agent and provides unlimited email addresses and enhanced ticketing. The Medium Plan, at $29, incorporates live chat and real-time visitor monitoring. Larger teams benefit from the Large Plan, priced at $49, with call center support and video calling. Lastly, enterprises can opt for the comprehensive Enterprise Plan at $69 featuring priority assistance and integrations.
Read more about ProProfs Help Desk
ProProfs Help Desk offers a consolidated platform that aims to simplify customer support workflows for teams of various sizes. The solution is built to streamline the handling of support inquiries while keeping the process intuitive, catering to businesses seeking to enhance their service delivery. Its design focuses on managing customer interactions efficiently, ensuring that every ticket or query is organized and tracked throughout its lifecycle. Overall, ProProfs Help Desk presents itself as a promising option for companies looking to elevate their help desk operations in a competitive market.
Key Features of ProProfs Help Desk
- Unified Shared Inbox for Tickets
- Automated Round-Robin Ticket Assignment System
- Integrated Multi-Channel Customer Support Platform
- Customizable Service Level Agreement Management
- Seamless Knowledge Base Integration Tool
- Real-Time Instant Chat Support Module
- Branded Customization Options for Interface
- Comprehensive Reporting and Analytics Dashboard
Price of ProProfs Help Desk
ProProfs Help Desk offers varied pricing to suit different business sizes. The Free Plan is ideal for startups, offering a single user, limited ticket count and minimal history at no cost. The TEAM Plan for small and medium companies provides three users and unlimited tickets for $49 per month, while the BUSINESS Plan supports five users and advanced features at $89. The ENTERPRISE Plan caters to large organizations with unlimited users and comprehensive controls at $499 monthly. A 15-day free trial lets prospects test all options before committing. Highly competitive.
Read more about Spiceworks Cloud Help Desk
Spiceworks Cloud Help Desk emerges as a cloud-based support solution aimed at streamlining technical assistance, designed for organizations seeking efficiency without compromising on accessibility. This platform promises a centralized environment that aspires to unite help desk management with flexible, user-friendly support processes. Its approach is to offer prospective customers a cohesive system, built to handle support queries in a manner that emphasizes both ease of use and scalable functionality. Ultimately, Spiceworks Cloud Help Desk positions itself as a modern answer for teams yearning to harmonize their support operations while adapting to evolving business demands.
Key Features of Spiceworks Cloud Help Desk
- Ticket Creation User Experience Interface
- Workflow Automation and Ticket Routing
- Ticket Response and Team Collaboration
- Customizable Interactive Customer Self-Service Portal
- Email to Ticket Conversion Process
- Automated Ticket Prioritization and Notifications
- Integrated Knowledge Base for Resolutions
- Advanced Reporting and SLA Management
Price of Spiceworks Cloud Help Desk
Spiceworks Cloud Help Desk offers two distinct pricing options, both completely free. The Spiceworks Hosts It plan provides a hassle-free, cloud-hosted experience with no installation or hardware necessary, making it ideal for businesses seeking simplicity. Meanwhile, the YOU HOST IT option allows organizations to install, manage, and back up the solution on their own servers, offering more control for IT teams. There is no time-limited trial period since all features are available indefinitely without cost, ensuring transparency and flexibility for companies evaluating help desk solutions. Cost-free plans benefit every organization.
Read more about ServiceNow IT Service Management
ServiceNow IT Service Management presents itself as a comprehensive solution crafted to simplify and streamline IT service operations. It is designed with integrated workflows in mind, aiming to enhance the efficiency of IT support and issue resolution processes. Although the specific details of its capabilities are not extensively detailed in the available source, its focus on centralized service management offers an appealing prospect for organizations looking to modernize their IT frameworks. This introductory overview provides a foundational perspective for prospective customers evaluating IT service management tools for their unique operational needs.
Key Features of ServiceNow IT Service Management
- Incident Management for Rapid Resolution
- Problem Management to Eliminate Recurrence
- Change Management with Controlled Implementation
- Knowledge Management for Self-Service Empowerment
- Service Catalog Enabling Easy Requests
- Asset Management Throughout Lifecycle Oversight
- Self-Service Portal Empowering Independent Solutions
- Performance Analytics Driving Data Insights
Price of ServiceNow IT Service Management
ServiceNow IT Service Management employs a custom, complex pricing model tailored to each organization’s needs. Pricing typically varies by user count, selected modules, usage complexity, and added support features. For instance, the base ITSM module is estimated at around $90 per user monthly while other functionalities like ITOM and CSM may cost roughly $150 to $200 per user monthly. Role-based licenses differentiate capabilities, from free requester licenses to fully empowered administrative access. Although individual pricing details remain undisclosed publicly, prospective customers should contact ServiceNow to obtain a precise, customized quote.
Read more about SolarWinds Service Desk
SolarWinds Service Desk is presented as a comprehensive solution aimed at simplifying overall service management for organizations. Its design promises to streamline support processes and enhance communication flows—even though detailed feature specifics have not been outlined. Prospective users are encouraged to consider how the platform positions itself to meet the evolving challenges of service management without delving into overly technical minutiae. Ultimately, SolarWinds Service Desk appears to offer a balanced approach, combining efficiency with a user-friendly experience for those evaluating service desk software options.
Key Features of SolarWinds Service Desk
- Efficient Automated Incident Management Solution
- Smart Automated Ticket Routing Mechanism
- Robust Priority-Driven Ticket Prioritization Module
- Comprehensive Knowledge Base Integration Hub
- User-Friendly Self-Service Portal Optimized Experience
- Enhanced Versatile Multi-Channel Access Capability
- Robust IT Asset Management Framework
- Controlled Change Management Process System
Price of SolarWinds Service Desk
SolarWinds Service Desk pricing consists of three plans. The Essentials Plan, at $39 per technician each month, targets growing teams with foundational features such as incident management, knowledge base, and live chat support. The Advanced Plan, costing $79 per technician monthly, adds advanced automations, a virtual agent, and API access for tailored service options. The Premier Plan, priced at $99 per technician monthly, enhances scalability with visual CMDB, dependency mapping, and SolarWinds AI. A 30-day free trial is available to help organizations explore the offerings. Overall, empowering efficient service management.
Read more about Jira Service Management
Jira Service Management is presented as a robust solution tailored for organizations in search of an effective service desk software, aimed at streamlining support operations while empowering teams to work more collaboratively. It offers an intuitive interface that enhances the efficiency of managing service requests, ensuring that workflows remain both transparent and agile. Crafted to support varying operational needs, it provides a solid foundation for businesses eager to elevate their customer service capabilities without being bogged down by overly complex processes.
Key Features of Jira Service Management
- Robust Comprehensive Incident Management Solution
- Fully Automated Intelligent Ticket Routing
- Advanced Effective Ticket Prioritization System
- Integrated In-App Knowledge Base Platform
- Intuitive Self-Service User Portal Interface
- Configurable Tailored Service Level Agreements
- Flexible Custom Process Workflow Customization
- Versatile Multi-Channel Customer Access Platform
Price of Jira Service Management
Jira Service Management pricing offers flexible tiers. Its Free Plan is $0 per agent monthly, ideal for small teams up to three agents with essential functionalities. The Standard Plan, at $20 per agent monthly, extends support with custom features for larger groups. For high-velocity ITSM, the Premium Plan costs $40 per agent monthly and includes advanced tools, while Enterprise requires custom pricing for mission-critical needs. Free trials let teams evaluate the full suite before committing. These scalable frameworks seamlessly integrate with existing systems, empowering efficient IT support and enhanced delivery.
Overview
Choosing the right email marketing software can be challenging, especially if you’ve found that Odoo Email Marketing doesn’t fully meet your needs. Whether it’s limitations in features, customization options, or ease of use, these obstacles can slow down your campaigns and reduce their effectiveness.
This article will guide you through a variety of alternatives that can better align with your goals and preferences. You’ll discover solutions tailored to different business sizes, marketing strategies, and technical skills.
By exploring these options, you’ll gain insights into how to improve your campaign performance, enhance customer engagement, and simplify your marketing processes. This knowledge will empower you to make an informed decision and find a tool that truly supports your email marketing success.
What is Odoo Email Marketing?
Odoo Email Marketing offers a user-friendly drag-and-drop builder alongside various pre-designed templates, making it accessible for users without technical skills to create visually compelling campaigns. Its strength lies in powerful audience segmentation, allowing marketers to apply detailed filters based on integrated data from across the Odoo ecosystem, targeting groups like leads, event attendees, or course subscribers. These filters can be saved for repeated use, streamlining campaign setup.
Importing and exporting contact lists is straightforward, supporting seamless database integration or migration. The platform’s A/B testing capabilities enable sending multiple email variants to sample audiences, with automated selection of the best-performing version based on lead generation, quotations, and revenue metrics. This is complemented by real-time analytics and detailed 24-hour performance reports, facilitating data-driven optimization.
Integration with Odoo’s CRM ensures end-to-end tracking from campaign to lead conversion, allowing precise ROI measurement. Additional features include custom mailing lists, management of campaigns across multiple channels such as SMS and social media, and strong spam and blacklist controls, providing comprehensive communication oversight. Compliance tools for unsubscribing and dedicated sending servers enhance deliverability and user trust.
For businesses exploring marketing software options, understanding what is the best social customer service software can provide valuable insights into how email marketing fits within broader customer engagement strategies.
What to look for in Odoo Email Marketing alternatives?
Odoo Email Marketing stands out for its easy-to-use drag-and-drop email builder, enabling professionals to craft polished campaigns without technical skills. It offers real-time analytics to monitor campaign results closely, plus A/B testing tools that help refine messaging by experimenting with different variables. Audience segmentation is also a key feature, allowing highly targeted outreach to specific groups.
Automation plays a vital role in Odoo’s platform, reducing manual tasks by automating triggers and scheduling emails. This streamlines workflow and boosts efficiency. Moreover, Odoo’s integration with its broader ecosystem—covering CRM, sales, and inventory management—ensures smooth data flow and unified insights across departments, which is especially beneficial for businesses deeply invested in Odoo’s suite.
Multi-channel campaign management is another advantage, enabling marketers to coordinate emails alongside SMS, social media posts, and push notifications—all managed from a single platform. When seeking alternatives, it’s important to prioritize intuitive user interfaces that minimize learning curves, as well as robust segmentation and personalization capabilities that drive engagement through tailored content.
Advanced analytics should provide actionable insights into open rates, click-throughs, and conversions, plus options to export data for further analysis. Built-in A/B testing tools are essential for continuous optimization, while flexible automation features—such as scheduled sends and triggered sequences—enhance campaign effectiveness. Strong integration with existing CRM and e-commerce platforms ensures seamless workflows.
Equally critical are compliance features like opt-in/opt-out management and spam controls, which protect sender reputation and adhere to regulations. For those exploring complementary tools beyond email marketing, reviewing a list of the most popular social media management tool can provide valuable insights into expanding digital outreach strategies.
Frequently Asked Questions about Odoo Email Marketing
The main competitors to Odoo Email Marketing include Systeme.io, Intuit Mailchimp Email Marketing, Brevo Marketing Platform, Zoho Campaigns, and Constant Contact. These platforms are favored by businesses looking for comprehensive email marketing tools.
Yes, some alternatives offer free plans or tiers, like Mailchimp and Systeme.io. However, these free options often restrict the number of emails sent or contacts managed, unlike Odoo’s free version which allows unlimited contacts.
Constant Contact stands out as a preferred choice for small businesses and beginners because of its easy-to-use interface and strong customer support.
Many alternatives, such as Mailchimp and Zoho Campaigns, support integrations with widely used CRM, e-commerce, and analytics platforms, enabling seamless connection of email marketing with other business processes.
Important considerations include pricing structures, user-friendliness, email deliverability rates, availability of integrations, scalability to handle growing needs, and quality of customer support.
Systeme.io offers an all-in-one marketing solution that combines email marketing with sales funnels, automation, and affiliate management, providing a broad set of marketing tools within a single platform.
Paid plans of most alternatives accommodate large contact databases. Conversely, free plans typically limit the number of contacts or emails sent monthly, differing from Odoo’s free offering that supports unlimited contacts.
Constant Contact is well-regarded for its dependable email deliverability, ensuring that campaigns consistently reach recipients’ inboxes.
Yes, platforms like SuiteCRM provide open-source options featuring built-in email marketing along with extensive customization capabilities, suitable for organizations requiring flexibility.
Solutions such as BIGContacts and SuiteCRM integrate CRM functions with email marketing, allowing management of contacts, sales pipelines, and campaigns all within one system.
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