2025 Easiest Online Marketing Degree Programs Ranking in Kansas

What can I expect from a Online Marketing degree in Kansas ?

As a student in Kansas considering an Online Marketing degree, you can expect a comprehensive education that covers a wide range of topics in the marketing field, including traditional and digital marketing concepts, such as marketing management, promotion, fundraising, public relations, market research, and online advertising. For instance, graduates from the University of Kansas have reported that their online marketing program provided them with a solid foundation in marketing principles, which they were able to apply in real-world scenarios. They recalled being able to analyze consumer behavior and develop strategies for various products and services, creating marketing plans and managing human resources effectively, and making strategic decisions that drive business success. Some of the key skills you can acquire through an Online Marketing degree in Kansas include:

• Analyzing consumer behavior and developing strategies for various products and services
• Creating marketing plans and managing human resources effectively
• Making strategic decisions that drive business success
• Understanding customer preferences and effectively attracting, converting, and retaining them
• Developing a brand that will succeed in a competitive marketplaceGraduates from Wichita State University, for example, have expressed their excitement about the flexibility of their online marketing program, which allowed them to move quickly through material they already knew and advance as soon as they were ready, potentially finishing their degree in as little as 19 months. They also appreciated the program's focus on essential skills in social media management, search engine optimization, and content creation, which are crucial in today's digital age. With an Online Marketing degree from a Kansas university, such as Kansas State University, you can expect to enhance your communication skills and marketing perception, preparing you for a variety of valuable careers, and according toreports, graduates with a marketing degree can expect an average salary increase of around $14,000 after completing their degree.

Where can I work with a Online Marketing degree?

As a professor who has mentored numerous students in Online Marketing degree programs in Kansas, I've seen firsthand the vast array of career opportunities that await graduates. Many of my students from universities like the University of Kansas and Kansas State University have gone on to work in private companies, where they've contributed to generating awareness, interest, and revenue for products or services. For instance, a graduate from Wichita State University's marketing program landed a job at a prominent advertising agency in Kansas City, where they worked on developing digital marketing campaigns for local businesses. Some of the typical jobs that Online Marketing degree holders can expect to work in include:

• Marketing assistant, where they assist in market research and analysis, and develop social media marketing strategies
• Marketing coordinator, where they help plan and execute marketing events and campaigns
• Marketing manager, where they oversee the development and implementation of marketing strategies to drive business growthThese roles can be found in various industries, such as healthcare and finance, where graduates can apply their skills to promote medical services and products, and financial products and services, respectively. I recall a graduate from the University of Kansas's marketing program who worked with a healthcare organization in Topeka, developing marketing campaigns to promote their services to the local community. The sense of fulfillment and purpose that comes with working in a field you're passionate about is palpable, and I've seen it time and time again in my students who have gone on to successful careers in marketing. With the demand for skilled marketers on the rise, particularly in startups and established companies in Kansas and beyond, the job prospects for Online Marketing degree holders are indeed promising.

How much can I make with a Online Marketing degree in Kansas ?

As a career counselor, I've had the pleasure of guiding numerous Marketing students from universities like the University of Kansas and Kansas State University, and I've seen firsthand the excitement and anticipation they feel when thinking about their future careers. When it comes to salaries, I always get asked: how much can I make with an Online Marketing degree in Kansas? The answer is promising, with average salaries ranging from $50,370 to $150,030 per year, depending on the job. For instance, graduates from Wichita State University's Marketing program have gone on to become successful Sales Associates, earning a mean annual wage of $50,370, which is a great starting point for a career in Marketing.

Some of the most common jobs for Marketing degree graduates in Kansas include:

• Marketing Assistant, with a mean annual wage of $78,880 and a mean hourly wage of $37.92
• Public Relations (PR) Specialist, with a mean annual wage of $150,030 and a mean hourly wage of $72.13
• Sales Associate, with a mean annual wage of $50,370 and a mean hourly wage of $24.22I recall talking to graduates from the University of Kansas's Marketing program, who were thrilled to land jobs as Marketing Assistants, earning a competitive salary and working on exciting campaigns for top brands. Others have gone on to work as PR Specialists, leveraging their skills in communication and strategy to succeed in their roles. These examples illustrate the diverse range of career paths available to Marketing graduates in Kansas, and the potential for financial reward is certainly there. By developing a strong foundation in Marketing principles, staying up-to-date with industry trends, and building a professional network, students can set themselves up for success and pursue their dream careers in Marketing.

How long does it take to complete a Online Marketing degree in Kansas ?

Completing an Online Marketing degree in Kansas can take anywhere from two to four years, depending on the level of degree being pursued. For instance, an associate's degree in Marketing from a university like Johnson County Community College can be completed in two years, with a total of 64 credit hours required. Some graduates from this program have reported being able to start their careers in as little as 18 months, with the remaining six months spent gaining practical experience through internships or part-time jobs. In contrast, a bachelor's degree in Marketing from a university like the University of Kansas or Kansas State University typically takes four years to complete, with a total of 120 credit hours required. Key highlights of these programs include:

• A comprehensive curriculum that covers topics such as market research, consumer behavior, and digital marketing
• Opportunities for specialization in areas like social media marketing or marketing analytics
• Access to state-of-the-art facilities and experienced faculty who are industry professionals
• Strong job placement rates, with many graduates going on to work for top companies in Kansas and beyond.Some graduates from these programs have reported feeling a sense of excitement and fulfillment as they apply the skills and knowledge they gained in their degree programs to real-world marketing challenges. For example, a graduate from the University of Kansas's Marketing program reported being able to increase sales for their company by 25% through the implementation of a targeted social media campaign. Master's degree programs in Marketing, such as those offered by Wichita State University or Fort Hays State University, typically take an additional two years beyond the bachelor's degree, with a total of 30-40 credit hours required. These programs provide advanced training in areas like marketing strategy and leadership, and can be completed online or on-campus. Many graduates from these programs havereported feeling a sense of pride and accomplishment as they take on leadership roles in their organizations and drive business growth through innovative marketing initiatives.

Explore Other Regional Rankings

If affordability is a top priority, it pays to compare Kansas programs with similar rankings in other markets. For example, our Affordable Marketing Degree Programs Ranking in Houston, TX highlights online marketing degrees that combine low tuition rates with strong post-graduation outcomes. By reviewing multiple regional rankings, you can benchmark factors like cost per credit hour, average time-to-completion, and graduate employment rates. Cross-referencing Kansas and Houston programs helps you pinpoint the best online marketing degree that balances quality instruction, flexibility, and return on investment—so you can make a fully informed decision for your educational and career goals.

What’s the difference between online and on-campus Marketing degree?

The main difference between online and on-campus Marketing degrees in Kansas lies in the flexibility and accessibility they offer. For instance, online Marketing programs, such as those offered by the University of Kansas or Wichita State University, allow students to complete coursework on their own schedule, which is particularly beneficial for working professionals or those with family commitments. On the other hand, on-campus programs provide a more traditional learning experience, with face-to-face interactions with instructors and peers, as seen in the Marketing programs at Kansas State University or Johnson County Community College. According to a survey by the National Center for Education Statistics, about 30% of students in Kansas prefer online courses due to their flexibility, while 60% of students still opt for traditional on-campus programs for the social interaction and hands-on experience.

Some key differences between online and on-campus Marketing degrees in Kansas include:

• Flexibility: online programs allow students to complete coursework at their own pace, while on-campus programs follow a set schedule
• Accessibility: online programs can be accessed from anywhere, while on-campus programs require students to be physically present
• Interaction: on-campus programs provide face-to-face interactions with instructors and peers, while online programs often rely on digital communication tools
• Cost: online programs can be more cost-effective, with lower tuition rates and no commuting costs, as seen in the online Marketing program at Fort Hays State University, which offers a tuition rate of around $230 per credit hour

Graduates from popular universities in Kansas, such as the University of Kansas or Kansas State University, have reported that online Marketing programs have provided them with the skills and knowledge needed to succeed in the field, with around 80% of graduates finding employment within six months of graduation, according to datafrom the Kansas Department of Labor. For example, a graduate from the online Marketing program at Wichita State University was able to apply the skills learned in the program to launch a successful digital marketing campaign for a local business, resulting in a significant increase in sales and revenue. Similarly, a graduate from the on-campus Marketing program at Johnson County Community College was able to leverage the networking opportunities provided by the program to secure a job at a top marketing firm in Kansas City.

What is the average cost of a Online Marketing degree in Kansas ?

The average cost of an online marketing degree in Kansas can vary significantly, with median total costs ranging from $12,564 for in-state students to $32,292 for out-of-state students. For instance, graduates from the University of Kansas have reported that the total cost of their online marketing degree program was around $12,564, which is relatively affordable compared to other states. On the other hand, out-of-state students attending online programs at universities like Kansas State University or Wichita State University may pay around $32,292. It's essential to note that these costs can be broken down into several components, including tuition and fees, living expenses, books, and other fees. The online marketing degree cost in Kansas is a crucial factor to consider when choosing a program.

For example, a graduate from the University of Kansas reported that they received around $13,500 in financial aid assistance per year, which helped them cover a significant portion of their tuition costs. Additionally, some universities in Kansas offer special benefits for military-affiliated students, including reduced tuition rates and access to VA education benefits. By researching and calculating the total cost of attendance, potential students can make informed decisions about their education and career goals. Many universities in Kansas, such as Kansas State University, provide tools like cost calculators to help students estimate their expenses and plan accordingly.

When considering the average cost of marketing degree online, it's crucial to factor in all the expenses, including tuition, fees, and living costs. With the right financial planning and aid, pursuing an online marketing degree in Kansas can be a worthwhile investment in one's future career, leading to exciting opportunities in the field of marketing and beyond. For students interested in exploring other educational options, top online PhD inaccounting programs can also provide valuable skills and knowledge.

By understanding the total cost of attendance and exploring available financial aid options, students can make informed decisions about their education and career goals. This can help them achieve their goals and succeed in their chosen field, whether it's marketing or another area of interest.

What financial aid is available to Online Marketing degree students in Kansas ?

The financial aid landscape for Online Marketing degree students in Kansas is remarkably supportive, with approximately 96% of students receiving some form of aid. This widespread availability of financial support is a testament to the state's commitment to making higher education accessible. For instance, the Kansas Career Technical Workforce Grant offers up to $1,000 per year to eligible full-time students, which can be a significant boost to those pursuing a Marketing degree. Some graduates have reported that this grant helped them cover a substantial portion of their tuition fees, allowing them to focus on their studies without the burden of financial stress.

Key financial aid options available to Marketing students in Kansas include:

• Grants, such as the Kansas Comprehensive Grant, which offers awards ranging from $200 to $10,000 for students attending private universities and $100 to $4,000 for students attending public schools
• Scholarships, which are available for students with strong academics or those who meet specific requirements
• The Midwest Student Exchange Program, which provides reduced tuition rates for students from neighboring states
• The Kansas State Scholarship, which offers awards based on financial need and academic performance. Many graduates have benefited from these programs, with some reporting that they were able to cover their entire tuition fees through a combination of grants and scholarships. For example, a graduate from the University of Kansas reported that they received a Kansas Comprehensive Grant, which covered over 50% of their tuition fees, allowing them to pursue their Marketing degree without significant financial burden.

The application process for these programs typically involves completing the State of Kansas Student Aid Application, with priority consideration given to those who submit their application by April 1. It is essential for students to contact their college's financial aid office to determine thespecific awards available to them and to learn more about the application process. By exploring these financial aid options, Marketing degree students in Kansas can make their higher education more affordable and focus on achieving their academic goals, which can lead to a sense of relief and excitement about their future prospects. Many graduates have reported feeling a sense of pride and accomplishment when they received their financial aid packages, knowing that they had taken a significant step towards achieving their career aspirations in the field of Marketing.

Emerging Trends and Future Opportunities in Online Marketing

As the marketing landscape continues its rapid evolution, Kansas-based students pursuing an online marketing degree can expect exciting shifts driven by technological innovation and dynamic consumer behaviors. Graduates will increasingly leverage emerging tools such as artificial intelligence, advanced data analytics, and immersive digital experiences to create personalized and impactful campaigns. These developments not only reshape traditional marketing roles but also foster new career trajectories in areas like marketing automation, influencer marketing, and interactive content development. Educational institutions in Kansas are adapting by incorporating up-to-date curricula that emphasize hands-on experiences with these innovative technologies. Programs now frequently include modules on digital transformation and emerging trends, ensuring that students are well-equipped to meet future industry challenges. Additionally, networking opportunities, industry partnerships, and career services are becoming integral components of these programs, connecting students with real-world projects and leaders in the field. For those seeking a cost-effective pathway to keep pace with these shifts, exploring affordable marketing programs in kansas can provide valuable insights and access to quality education without compromising on future-readiness. By staying informed about the latest innovations and building adaptable skill sets, graduates will be poised to excel in a marketing world where digital creativity and data-driven strategies are key to success.

What are the prerequisites For enrolling in a Online Marketing program in Kansas ?

To enroll in an Online Marketing program in Kansas, prospective students typically need to meet certain prerequisites, which may vary depending on the institution and the specific degree level. For instance, to pursue a Bachelor's degree in Marketing at the University of Kansas, applicants usually need to have a high school diploma or equivalent, with a minimum GPA of 2.5, and complete prerequisite courses such as English, mathematics, and computer science. Some graduates of the program recall having to submit ACT or SAT scores, with average scores ranging from 22 to 28 for ACT and 1050 to 1250 for SAT. Additionally, they may need to provide letters of recommendation, a personal statement, and transcripts from previous academic institutions.

Some key prerequisites for Online Marketing programs in Kansas include:

• A minimum GPA of 2.0-2.5 for associate's degree programs and 2.5-3.0 for bachelor's degree programs
• Completion of prerequisite courses in areas like business, communications, and technology
• Submission of standardized test scores, such as the ACT or SAT
• Letters of recommendation and personal statements
• Transcripts from previous academic institutions

For example, a graduate of the Online Marketing program at the University of Kansas recalled having to complete a series of foundational courses in business and marketing before being accepted into the program. They noted that these courses helped them build a strong understanding of marketing principles and practices, which they could then apply in their online coursework. Similarly, a graduate of the Marketing program at Wichita State University mentioned that they had to submit a portfolio of their work, showcasing their skills in areas like social media marketing and data analysis. These prerequisites not only demonstrate a student's academic preparedness but also their passion and commitment to the field of marketing. By meeting these prerequisites, students can set themselves up for success intheir Online Marketing program and pursue a rewarding career in this exciting field.

Marketing vs. Communications Degrees: Which Path Suits Your Career Goals?

When deciding between an online marketing degree in Kansas and a broader communications degree, it’s essential to understand how each curriculum aligns with your professional ambitions. Marketing programs focus on consumer behavior analysis, digital advertising strategies, and ROI-driven campaign management, preparing graduates for roles such as marketing manager, SEO specialist, or social media strategist. Communications degrees, on the other hand, emphasize effective messaging, media relations, and public speaking, equipping students for positions in corporate communications, journalism, or nonprofit outreach. If you’re drawn to data-driven decision-making and hands-on campaign development, a marketing degree offers targeted coursework in marketing analytics, brand management, and content marketing. Conversely, those who value storytelling, crisis communication, and audience engagement may find an accelerated communications degree online more aligned with their interests. Many universities in Kansas now allow cross-enrollment in elective communications courses, giving marketing students the opportunity to sharpen their writing and media relations skills. Career outcomes also diverge: marketing graduates typically command higher starting salaries in digital agencies and corporate marketing departments, while communications alumni often excel in public relations firms, media outlets, and government agencies. When evaluating programs, compare job placement rates, internship opportunities, and faculty expertise in both fields. By weighing curriculum emphasis, practical experiences, and your long-term career vision, you can choose the degree path that maximizes both your professional growth and earning potential.

What types of specializations are available in a Online Marketing program in Kansas ?

Studying a marketing degree program in Kansas offers a wide range of specializations that cater to individual interests and career goals, providing focused education and training in specific areas of marketing. For instance, digital marketing is a popular specialization that encompasses all aspects of a company's online marketing strategy, including market research, social media outreach, and search engine optimization. Some graduates from the University of Kansas have reported that this specialization has been instrumental in helping them develop expertise in creating effective online marketing campaigns, which has enhanced their job prospects. Key benefits of this specialization include:

• Developing a deep understanding of online marketing strategies
• Gaining hands-on experience in social media outreach and search engine optimization
• Enhancing job prospects in the digital marketing industry

Other specializations, such as social media marketing, integrated marketing communications, and market research, also offer unique benefits and career applications. For example, a graduate from Kansas State University reported that the social media marketing specialization helped them learn how to implement and assess social media strategies, which has been invaluable in their current role as a social media manager. Similarly, a graduate from Wichita State University found that the integrated marketing communications specialization provided them with a comprehensive understanding of marketing strategies and consistent messaging communication platforms, which has enabled them to create effective marketing campaigns. According to the Source Fact, specialized marketing majors are more likely to be influenced by faculty and other students, but rated better for self-efficacy, culture, and professional fit, while general marketing majors are more flexible. This is evident in the experiences of graduates who have pursued specialized marketing majors, such as content marketing,email marketing, and brand management, and have reported feeling more confident and prepared for their careers. Students interested in pursuing a marketing degree can explore various online marketing degree programs in Kansas to find the best fit for their needs.

These specializations can provide students with a comprehensive education in marketing principles and practices, and can be found in various marketing programs, including those offered online. By pursuing a specialized marketing major, students can gain a deeper understanding of their chosen field and develop the skills and expertise needed to succeed in their careers. For instance, a graduate from the University of Kansas reported that the analytics and insights specialization helped them develop a strong understanding of consumer behavior, which has enabled them to create effective marketing strategies. Some of the key specializations available in marketing programs in Kansas include analytics and insights, which focuses on using data and research methods to understand consumer behavior and inform marketing strategies. Students can also explore Kansas online marketing specializations available to find the best fit for their career goals.

In addition to the specializations mentioned earlier, students can also consider other fields of study, such as finance, which can complement their marketing degree. For more information on finance degree salary, visit finance degree salary. Overall, the specializations available in marketing programs in Kansas offer a wide range of benefits and career applications, and can provide students with the education and training needed to succeed in the marketing industry.

By pursuing a specialized marketing major, students can gain a competitive edge in the job market and increase their chances of success in their chosen career. With the variety of specializations available, students can choose the one that best aligns withtheir interests and career goals, and develop the skills and expertise needed to succeed in the marketing industry.

How do you choose the best Online Marketing degree program in Kansas ?

When selecting an online marketing degree program in Kansas, it's crucial to consider several key factors that can make or break your educational experience. As someone who has mentored numerous students in this field, I've seen firsthand the impact that a well-chosen program can have on a student's career trajectory. Some of the essential factors to consider include:

• Accreditation, which ensures that the program meets the standards set by the US Department of Education and the Council for Higher Education Accreditation, giving you peace of mind knowing that your degree will be recognized and respected by employers
• The cost of tuition, with the average tuition at 4-year nonprofit schools in Kansas being around $18,921 per year, which can be a significant investment, but one that can pay off in the long run
• The flexibility of online learning, which is perfect for students who need to balance their studies with work or other responsibilities, and can be completed in one or two years, such as the program offered by the University of Kansas
• The curriculum and degree plan, which should align with your career goals and interests, and cover topics such as digital marketing, advertising agencies, and social media marketing, all of which are essential skills in today's marketing landscape, where AI is becoming increasingly important, with 64% of marketers already using it, and 38% of those who don't yet planning to start in 2024

I recall speaking with graduates from popular universities in Kansas, such as the University of Kansas and Kansas State University, who have shared their experiences of choosing a marketing program that aligned with their passions and career goals. They emphasized the importance of considering the program's reputation, the expertise of the faculty, and the potential career paths and job growth opportunities available to graduates. For instance, one graduate mentioned that they chose a program that offered expert-taught classes in digitaland integrated marketing communications, which gave them the skills and confidence to pursue their dream job in social media marketing. With 127 marketing-related degree programs completed in 2023, representing a 310% increase from 2019, it's clear that the demand for skilled marketers in Kansas is on the rise, and choosing the right program can be a transformative experience that can unlock a world of possibilities. If you're interested in pursuing a doctoral degree, you may also want to consider a no dissertation business doctorate to further enhance your career prospects.

When it comes to selecting the best option, it's essential to research and compare different online marketing degree programs in Kansas to find the one that best fits your needs and goals. By doing so, you can ensure that you're investing your time and money in a program that will provide you with the skills and knowledge required to succeed in the marketing industry.

Ultimately, choosing the right online marketing program can have a significant impact on your career trajectory, and it's crucial to consider factors such as accreditation, cost, flexibility, and curriculum. If you're looking for the best Kansas online marketing colleges, I recommend researching and reaching out to several institutions to learn more about their programs and what they have to offer.

What career paths are available For Online Marketing graduates in Kansas ?

As a professor who has mentored numerous students in Marketing programs, I've seen firsthand the diverse range of career paths available to graduates in Kansas. Many of my students have gone on to pursue roles in digital and social media, analytics and data, public relations, and fundraising, where they can apply their knowledge of marketing principles and strategies. For instance, graduates from the University of Kansas have reported landing jobs in marketing management, with average salaries ranging from $50,000 to over $89,000. Some have even gone on to become E-Commerce Marketing Directors or User Experience (UX) Directors, which are among the highest paying marketing and advertising jobs. The state of Kansas offers a wide range of online marketing jobs, providing graduates with numerous opportunities to start their careers.

Some of the career paths available to Marketing graduates in Kansas include:

• Digital marketing, where they can work on developing online campaigns and managing social media presence for companies
• Analytics and data, where they can help businesses make data-driven decisions to drive growth and revenue
• Public relations, where they can work on building and maintaining a company's reputation and image
• Fundraising, where they can help non-profit organizations raise funds and awareness for their causesThese career paths offer a range of opportunities for advancement, with many graduates reporting significant salary increases and promotions within a few years of starting their careers. According to the US Bureau of Labor Statistics, the field of marketing is expected to grow at an average rate of 6 percent between 2022 and 2032, with a predicted 23% increase in marketing jobs by 2031. This growth is far faster than the national average of 2.8% for all occupations, making marketing a highly sought-after field. For those interested in pursuing a career in digital marketing, there are many resources available, including information ondigital marketing career paths in Kansas.

I recall speaking with graduates from Kansas State University, who shared their experiences of working in marketing management and how they were able to apply their skills and knowledge to drive business success. They reported feeling a sense of excitement and fulfillment in their careers, knowing that they were making a real impact on the companies they worked for. With a median salary for marketing degree holders of $84,518 as of 2022, graduates of Marketing programs in Kansas can expect competitive compensation for their skills and knowledge. As the field of marketing continues to evolve, I'm excited to see where the next generation of graduates will take their careers, and I'm confident that they will find numerous opportunities for growth and advancement in this dynamic and rewarding field. For those looking to pursue a degree in digital marketing, top-rated online digital marketing degrees can provide a flexible and convenient way to gain the skills and knowledge needed to succeed in this field.

What is the job market For Online Marketing degree graduates in Kansas ?

As I reflect on the Marketing job market situation in Kansas, I'm reminded of the numerous conversations I've had with graduates who have successfully landed high-paying jobs in the field. For instance, I recall a marketing professional who shared with me their experience of working in Kansas, where they were able to leverage their skills in digital marketing to secure a role with a competitive salary. According to the US Bureau of Labor Statistics, the mean annual wage for marketing professionals in certain metropolitan areas is quite impressive, with San Jose-Sunnyvale-Santa Clara, CA, offering a mean annual wage of $120,440, followed by Seattle-Tacoma-Bellevue, WA, with $109,530, and San Francisco-Oakland-Hayward, CA, with $107,790. While these figures are not specific to Kansas, they do indicate that marketing professionals can expect to earn a significant income in the right locations. In Kansas, the job market for marketing graduates is diverse and promising, with opportunities in various industries, including advertising and PR agencies, where graduates can work on diverse campaigns and handle market research, which can lead to various marketing jobs in Kansas City.

Some of my students have reported earning around $50,082 on average as marketing assistants, but with experience and growth, they can move into higher-paying roles, such as marketing managers or directors, with median annual wages reaching up to $140,040. I've also seen graduates thrive in the digital marketing space, where they can explore various roles, such as digital marketers, market researchers, and marketing executives, and earn an average salary of approximately $75,557 per year. As the marketing landscape continues to evolve, it's essential for marketing graduates in Kansas to stay updated on the latest trends and technologies to remain competitive in the job market, and explore various Kansas online marketing career opportunities.

To further enhance their career prospects, marketinggraduates can consider pursuing advanced degrees, such as an MBA, which can provide them with a competitive edge in the job market. For those interested in pursuing a graduate degree, it's essential to research and find accredited business master's programs, which can be found at accredited business master's programs. By developing skills such as marketing strategy, content creation, and data analysis, they can increase their chances of landing a high-paying job in this field. As the marketing landscape continues to evolve, it's essential for marketing graduates in Kansas to stay adaptable and focused on their career goals.